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CSR: Theorem and VisionSpring facilitate free eye – check-up camps all across Mysuru

Leading global digital marketing company Theorem successfully facilitated free eye check-up camps for community residents of Mysuru.

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Theorem, as part of its CSR initiative has tied-up with NGO VisionSpring to organize free eye-check-ups all across Mysuru. This joint initiative has successfully screened more than 3,100 rural residents and has covered around 18 villages.

Theorem employees volunteered at few camps to support the camp’s registration desk,mobilization and counseling. The check-ups were done by optometrist and medical team. In this camp, people were examined for common eye problems, near and far vision and free spectacles was provided. Around 200 people were screened in every camp.

Also Read: Anshu Taneja from VisionSpring to speak at Maharashtra CSR Summit in Mumbai on July 27

Speaking about the initiative Jay Kulkarni, CEO of Theorem said, “Theorem is committed to strengthening the communities in which we do business and beyond. We are compelled to contribute to positive societal change across the globe. Our vast history of championing causes as a company and as individuals demonstrates our dedication to social responsibility and hence we have joined hands with VisionSpring founded in 2001 with the goal of reaching and providing affordable, quality glasses to the 2.5 billion people worldwide who need them, we have come far in the years since.

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Anshu Taneja, VisionSpring’s Managing Director, India, said, “We are delighted to partner with Theorem to bring the gift of clear vision through eyeglasses to the people of Mysuru, Karnataka. This will help them earn and learn better and lead safer lives. This initiative is a continuation of our endeavour to ensure clear vision for all and make India the first clear vision nation in the world through the Bharat Ujjwal Drishti Abhiyan (India Clear Vision Mission).

Founded in 2002, Theorem is a global, industry-leading digital solutions partner to many of the world’s leading media owners and technology organizations that fuel digital marketing.

Headquartered in Chatham, New Jersey, Theorem is a privately held organization with a presence in New York, San Francisco, Sydney, London, India, and the Dominican Republic. With a global workforce across four continents, we serve a portfolio of leading clients operating across APAC, EMEA, and North America.

Also Read: VisionSpring to Provide Clear Vision to 50,000 Artisans in Partnership with Fair Trade Forum – India

VisionSpring is a pioneering social organization creating access to eyeglasses for low-income adults and children. Annually in India, VisionSpring supports vision screening for more than 27 lakh (2.7 million) people and corrects the vision of more than 10 lakh (1 million) people with eyeglasses.

On average, 73% of VisionSpring’s participants acquire their first-ever pair of eyeglasses through the See to Earn, See to Learn, and See to be Safe programs. To date, VisionSpring has distributed more than 50 lakh (5 million) pairs of corrective eyeglasses in India, creating more than Rs. 8,100 Crore ($1.08 billion) in economic impact for low-income households.​

(India CSR)

Source: India CSR I 11 July 2022
Tags: Anshu TanejaEye Care in CSRJay KulkarniTheoremVisionSpring
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