• India CSR Awards 2025
  • India CSR Leadership Summit
  • Guest Posts
Sunday, March 1, 2026
India CSR
  • Home
  • Corporate Social Responsibility
    • Art & Culture
    • CSR Leaders
    • Child Rights
    • Culture
    • Education
    • Gender Equality
    • Around the World
    • Skill Development
    • Safety
    • Covid-19
    • Safe Food For All
  • Sustainability
    • Sustainability Dialogues
    • Sustainability Knowledge Series
    • Plastics
    • Sustainable Development Goals
    • ESG
    • Circular Economy
    • BRSR
  • Corporate Governance
    • Diversity & Inclusion
  • Interviews
  • SDGs
    • No Poverty
    • Zero Hunger
    • Good Health & Well-Being
    • Quality Education
    • Gender Equality
    • Clean Water & Sanitation – SDG 6
    • Affordable & Clean Energy
    • Decent Work & Economic Growth
    • Industry, Innovation & Infrastructure
    • Reduced Inequalities
    • Sustainable Cities & Communities
    • Responsible Consumption & Production
    • Climate Action
    • Life Below Water
    • Life on Land
    • Peace, Justice & Strong Institutions
    • Partnerships for the Goals
  • Articles
  • Events
  • हिंदी
  • More
    • Business
    • Finance
    • Environment
    • Economy
    • Health
    • Around the World
    • Social Sector Leaders
    • Social Entrepreneurship
    • Trending News
      • Important Days
        • Festivals
      • Great People
      • Product Review
      • International
      • Sports
      • Entertainment
    • Case Studies
    • Philanthropy
    • Biography
    • Technology
    • Lifestyle
    • Sports
    • Gaming
    • Knowledge
    • Home Improvement
    • Words Power
    • Chief Ministers
No Result
View All Result
  • Home
  • Corporate Social Responsibility
    • Art & Culture
    • CSR Leaders
    • Child Rights
    • Culture
    • Education
    • Gender Equality
    • Around the World
    • Skill Development
    • Safety
    • Covid-19
    • Safe Food For All
  • Sustainability
    • Sustainability Dialogues
    • Sustainability Knowledge Series
    • Plastics
    • Sustainable Development Goals
    • ESG
    • Circular Economy
    • BRSR
  • Corporate Governance
    • Diversity & Inclusion
  • Interviews
  • SDGs
    • No Poverty
    • Zero Hunger
    • Good Health & Well-Being
    • Quality Education
    • Gender Equality
    • Clean Water & Sanitation – SDG 6
    • Affordable & Clean Energy
    • Decent Work & Economic Growth
    • Industry, Innovation & Infrastructure
    • Reduced Inequalities
    • Sustainable Cities & Communities
    • Responsible Consumption & Production
    • Climate Action
    • Life Below Water
    • Life on Land
    • Peace, Justice & Strong Institutions
    • Partnerships for the Goals
  • Articles
  • Events
  • हिंदी
  • More
    • Business
    • Finance
    • Environment
    • Economy
    • Health
    • Around the World
    • Social Sector Leaders
    • Social Entrepreneurship
    • Trending News
      • Important Days
        • Festivals
      • Great People
      • Product Review
      • International
      • Sports
      • Entertainment
    • Case Studies
    • Philanthropy
    • Biography
    • Technology
    • Lifestyle
    • Sports
    • Gaming
    • Knowledge
    • Home Improvement
    • Words Power
    • Chief Ministers
No Result
View All Result
India CSR
No Result
View All Result
Home Articles

Agriprenuership improving productivity and profitability of Agricultural Sector

AROH Foundation shows the way towards rural agriculture

India CSR by India CSR
December 22, 2020
in Articles, Prime
Reading Time: 5 mins read
India CSR
Share Share Share Share
WhatsApp icon
WhatsApp — Join Us
Instant updates & community
Google News icon
Google News — Follow Us
Get our articles in Google News feed

The agriculture sector employs half of India’s 1.35 billion people and contributes nearly 15 percent of India’s $2.7 trillion economy. Nearly 80 percent of the farmers in India belongs to Marginal(less than 1 ha) or small farmers (1–2 ha) category. Every day there is news coming on farmers suicides from different parts of the country.

Given growing debt, poor harvests, and draught, farmers are coming suicide in despair. The condition of the most of the farmers is horrible. The Indian agricultural sector and farmers have been in a deep crisis over the past few years. A number of factors are known to have contributed to this agrarian crisis. There has been a steep rise in the cost of all major inputs, in access to better farming techniques. On the other hand, agricultural produce prices have not risen sufficiently to compensate for the rising cost of production.

India CSR

Although the government has claimed that its new laws will streamline farming in India and will transform the agriculture sector through increased private investment. But we also need the gauge whether if these measures shall help only a few corporations while leading to unemployment and growing debt for smaller scale farmers. Farmers also fear losing land if they are forced to sell their property to corporates.

Taking prompt actions for past many years, aligning with the vision of PM Modi to double farmer’s income, and taking cognizance of present scenario, leading social sector influencers like AROH Foundation and HDFC Bank Parivartan have immensely invested to improve the situation of agriculture, agrarian and eventually the national economy with funds, manpower, resources and innovation.

AROH Foundation, in association with HDFC Bank has been working for farmer and agriculture welfare for past many years in around 80 villages of the state of Uttar Pradesh, Chhattisgarh and Meghalaya under Holistic Rural Development Project “PARIVARTAN”. Catering to all different demographies in these states, Team Parivartan, equipped with experts, experience and resources have outlined many challenges that small or medium farmers were facing in the region through an extensive baseline study.

Program highlighted how the rise of agribusiness has impacted the agricultural sector. In these villages, many small farmers were negatively affected by the rise of agribusiness, as they were competing against large farms that had the access to more resources and money. Other key issues affecting agricultural productivity included decreasing sizes of agricultural land holdings, continued dependence on monsoons, inadequate and mismanaged irrigation facilities, imbalanced use of soil nutrients resulting in loss of fertility of soil, uneven access to modern technology in different parts of the country, lack of access to formal agricultural credit, limited procurement of food grains by government agencies, and failure to provide remunerative prices to farmers.

India CSR

Over the years, Parivartan has taken each of these challenges in a phase wise manner and has put in strategic interventions to mitigate them. These interventions included formation of Farmer’s Producer Organization (FPO) to ensure better income for the producers through an organization and face the competition by large scale farmers.

Other reforming interventions included Soil and Water testing of the agricultural periphery, accordingly new crop farming trainings were conducted for farmers, introduction of zero budget natural farming, trellis farming, organic farming were done ensuring optimization of resources, also to optimize water available construction of farm bunding, flood water irrigation, farm ponds, renovation of Rain Water Harvesting structures, Check dams are being done, then shifting to micro-irrigation techniques like Drip irrigation & Sprinkler to improve efficiency of water use, distribution of quality seeds to ensure diversification and high yield are facilitated, AROH has trained these farmers in making natural organic manures and setting up credit linkages, convergence with government schemes are being done to allow the trading of agricultural produce offline and online both.

Not just uplifting the socio-economic stature of existing farmers, project PARIVARTAN also envisages to encourage farming as a profitable profession for both youth and women, especially during COVID when many of them have gone jobless. While present scenario shows that the agriculture needs the young work force, and so involvement of youth in agriculture is vital, as if trained in the trade, youth can be a game changer in India Economic Reforms.

Adding more to the force, the true potential of our demographic dividend cannot be harnessed if we do not ensure equal participation of women in agri-economy by introduction of women- friendly farming interventions like more than 500 kitchen gardens and help them contribute to national development, an area where AROH Foundation has forayed and established itself as lead player in this arena. By these interventions, PARIVARTAN has been successful in positively impacting more than 25000 farmers and their families by far.

India CSR
Ajay Kumar: Trellis Farming

Tripling the income for Ajay Kumar

Ajay Kumar, 28 years was a small scale farmer from Kudi village of Firozabad. With the insufficient output of 2 beegha of small piece of land with Ajay, he was unable to sustain his family of 5. He was in constant lookout for a parallel livelihood for himself, as he could not afford buying more land. For many such small scale farmers, the situation was almost similar in Firozabad. Either they had to quit farming completely or had to work as farm labors in other big farmer’s land.

Project PARIVARTAN had stepped in with a focus to elevate the socio-economic status of these small scale farmers only. With an innovative technique of “Multi-Layer Trellis Farming”, farmers like Ajay could produce three crops at the same time. In Trellis, crops are sown inside ground like brinjal, chilly etc, over the ground like green vegetables and a third layer is created on a mesh through fencing and wiring for creeper crop. So, eventually along with triple yield, many like Ajay were getting triple the profit.

Exhilarated Ajay says, “Trellis method has been very beneficial for us. With 2 beegha of land, I am able to produce equivalent to at least 6 beegha yield. It can increase even more too. With the detailed training by team PARIVARTAN, we now know how to experiment with land, crop and farming techniques. Many like me are having actually double the income or rather triple the income compared to before. Isn’t it the same like Modiji’s vision.” He laughs.

Putting more light on the initiative, Dr Neelam Gupta, Founder president of AROH Foundation said, “A farmer is characterized by his persistence and hard work. AROH under project PARIVARTAN makes concerted efforts to create a conducive eco-system to support his hard work so that these small & medium scale farmers gets optimum returns on a sustainable basis. Over the years, with the lab to land approach, farmers with AROH have been closely mentored for scientific farming and many of them have adopted modern scientific farming. The shift from conventional to knowledge based farming has led to sustainable agriculture growth in recent times. Our farmers are already a step ahead towards fulfilling Honorable PM Shri Narendra Modi’s dream to ‘Double the farmers’ income by 2022’.”

India Responsible Education & AI Summit 2026
ADVERTISEMENT
Ambedkar Chamber
ADVERTISEMENT
ESG Professional Network
ADVERTISEMENT
India Sustainability Awards 2026
ADVERTISEMENT
India CSR Image 1 India CSR Image 2
Tags: AROH FoundationCSR of HDFC BankDr Neelam GuptaHDFC Bank Parivartan

CSR, Sustainability, and ESG success stories hindustan zinc
ADVERTISEMENT
India CSR

India CSR

India CSR is the largest media on CSR and sustainability offering diverse content across multisectoral issues on business responsibility. It covers Sustainable Development, Corporate Social Responsibility (CSR), Sustainability, and related issues in India. Founded in 2009, the organisation aspires to become a globally admired media that offers valuable information to its readers through responsible reporting.

Related Posts

Ashish Goyal, Author of Guardian of Dharma Series.
Articles

The Role of Storytelling in Preserving Cultural Identity

1 day ago
CSR at a Crossroads: Building Strong Systems for Lasting National Impact
Articles

CSR at a Crossroads: Building Strong Systems for Lasting National Impact

2 days ago
Green Buildings
Articles

Eco-Architecture: How Green Buildings Contribute to Climate Action

4 days ago
esg-programs
Articles

Beyond CSR: Building Long-term ESG Programs that Strengthen Communities and the Workforce

4 days ago
Global Economic
Articles

India’s Economic Ambitions Rest on Empowering Women in Manufacturing

1 week ago
VESCOA’s Beach Clean-Up Drive at DadarChowpatty
Articles

VESCOA’s Beach Clean-Up Drive at DadarChowpatty

2 weeks ago
Load More
India Responsible Education & AI Summit 2026
ADVERTISEMENT
Ambedkar Chamber
ADVERTISEMENT
India Sustainability Awards 2026
ADVERTISEMENT

LATEST NEWS

Municipalika 2026 Charts Roadmap for Viksit Bharat 2047 Cities

Hariharan Marks 50 Glorious Years of Ghazal with Grand Tribute Event

CSR: Mars Impact Fund Rolls Out India Dog Population Initiative

CSR: Over 3,000 Residents Attend Vatika’s Vasantotsav in Gurugram

TCS CodeVita 2026 Breaks Guinness Record with 146,922 Coders

MONEYWISE INDIA- Empowering Every Indian To Make Smarter Money Choices

Economy India Largest Media on Indian Economy and Business
ADVERTISEMENT
Ad 1 Ad 2 Ad 3
ADVERTISEMENT
ESG Professional Network
ADVERTISEMENT

TOP NEWS

CSR: SAVE Group Conducts Eye Camps, Free Surgeries Under Save the Roshni 2.0

CSR: Aster Whitefield Rolls Out India’s First Mobile Epilepsy Van

Mikki Koomar’s Birthday on 20th February Goes International, Trending Across 100+ Countries as the World Celebrates Across Continents, Borders, and Time Zones

Rite Water Solutions Wins Environmental Solutions Company of the Year at VCCiRCLE Awards 2026

Lupin Tops Global Pharma, Leads India in S&P ESG 2025

India Faces ₹16 Lakh Cr Social Funding Gap, Private Giving Must Grow 25%

Load More
STEM Learning STEM Learning STEM Learning
ADVERTISEMENT

Interviews

Prerrit Mansingh, Secretary, Aayom Welfare Society
Interviews

Scaling Compassion into Structured Social Change: An Interview with Prerrit Mansingh

by India CSR
February 28, 2026

Prerrit Mansingh on Aayom Welfare Society’s Legacy of Seva and Sustainable Community Transformation.

Read moreDetails
Sheena Kapoor, Head – Marketing, Corporate Communication & CSR at ICICI Lombard

ICICI Lombard at 25: Sheena Kapoor on Promise-Led CSR and Lasting Impact

February 28, 2026
Arun Jain, Founder and CMD of Intellect and Founder of Mission Samriddhi

Design Thinking for Rural India: Arun Jain’s Civilisation Economics Model

February 28, 2026
Rajani Jalan, Director, CSR & People Relations, mPokket

mPokket’s Decade of CSR Impact in West Bengal: An Interview with Rajani Jalan

February 25, 2026
Load More
Facebook Twitter Youtube LinkedIn Instagram
India CSR Logo

India CSR is the largest tech-led platform for information on CSR and sustainability in India offering diverse content across multisectoral issues. It covers Sustainable Development, Corporate Social Responsibility (CSR), Sustainability, and related issues in India. Founded in 2009, the organisation aspires to become a globally admired media that offers valuable information to its readers through responsible reporting. To enjoy the premium services, we invite you to partner with us.

Follow us on social media:


Dear Valued Reader

India CSR is a free media platform that provides up-to-date information on CSR, Sustainability, ESG, and SDGs. We need reader support to continue delivering honest news. Donations of any amount are appreciated.

Help save India CSR.

Donate Now

Donate at India CSR

  • About India CSR
  • Team
  • India CSR Awards 2025
  • India CSR Leadership Summit
  • India Responsible Education & AI Summit 2026
  • Partnership
  • Guest Posts
  • Services
  • ESG Professional Network
  • Content Writing Services
  • Business Information
  • Contact
  • Privacy Policy
  • Terms of Use
  • Donate

Copyright © 2025 - India CSR | All Rights Reserved

No Result
View All Result
  • Home
  • Corporate Social Responsibility
    • Art & Culture
    • CSR Leaders
    • Child Rights
    • Culture
    • Education
    • Gender Equality
    • Around the World
    • Skill Development
    • Safety
    • Covid-19
    • Safe Food For All
  • Sustainability
    • Sustainability Dialogues
    • Sustainability Knowledge Series
    • Plastics
    • Sustainable Development Goals
    • ESG
    • Circular Economy
    • BRSR
  • Corporate Governance
    • Diversity & Inclusion
  • Interviews
  • SDGs
    • No Poverty
    • Zero Hunger
    • Good Health & Well-Being
    • Quality Education
    • Gender Equality
    • Clean Water & Sanitation – SDG 6
    • Affordable & Clean Energy
    • Decent Work & Economic Growth
    • Industry, Innovation & Infrastructure
    • Reduced Inequalities
    • Sustainable Cities & Communities
    • Responsible Consumption & Production
    • Climate Action
    • Life Below Water
    • Life on Land
    • Peace, Justice & Strong Institutions
    • Partnerships for the Goals
  • Articles
  • Events
  • हिंदी
  • More
    • Business
    • Finance
    • Environment
    • Economy
    • Health
    • Around the World
    • Social Sector Leaders
    • Social Entrepreneurship
    • Trending News
      • Important Days
      • Great People
      • Product Review
      • International
      • Sports
      • Entertainment
    • Case Studies
    • Philanthropy
    • Biography
    • Technology
    • Lifestyle
    • Sports
    • Gaming
    • Knowledge
    • Home Improvement
    • Words Power
    • Chief Ministers

Copyright © 2025 - India CSR | All Rights Reserved

This website uses cookies. By continuing to use this website you are giving consent to cookies being used. Visit our Privacy and Cookie Policy.
Are you sure want to unlock this post?
Unlock left : 0
Are you sure want to cancel subscription?