New Delhi– The world’s leading short video platform TikTok and National Skill Development Corporation (NSDC) have collaborated to celebrate ‘World Youth Skills Day 2019’ by launching an in-app campaign ‘Skills4All’.
NSDC has joined TikTok to leverage the platform and educate 200 million users of TikTok, including the first time internet users in India about the ongoing government’s skill development programmes and vocational training opportunities in the country, the publication reported.
TikTok has become the preferred platform for expression of India’s digital savvy youth, given its easy-to-use tools and features to create great content. TikTok, available in 10 major Indian languages, empowers its users across the length and breadth of the country to showcase their creative expression, talent, and skills through their videos.
NSDC aims to promote skill development by catalyzing creation of large, quality and for-profit vocational institutions.
NSDC aims to skill large number of youth with scale, speed and high standards to achieve the vision of ‘Skilled India’through TikTok community.
With the innovative concept of short videos, the collaboration on the platform with Skills4All has already garnered over 47 million views with some of the most popular TikTok creators.