Donates Multi-Function Copier to empower the young students and support their educational needs under CSR
Faridabad (India CSR): Demonstrating its commitment to promoting holistic community development, Canon India recently presented a copier to the children of SOS Children’s Village Faridabad to support the educational needs of the students. Supporting ‘Education’ and ‘Empowering’ young minds have been key focus areas for Canon as part of its 4Es CSR policy, and the association at the SOS Children’s Village Faridabad is a testament to the same.
Green Environment Together (GET) Initiative
Marking this association, Canon also undertook a tree plantation drive at SOS Children’s Village premises, creating a perfect synergy between Canon’s ‘Green Environment Together’ initiative and its community-focused CSR outreach. Canon India launched the ‘Green Environment Together’ (GET) Initiative as a positive step towards nurturing the environment, where they plant a tree on the purchase of a laser copier/ multi-function Device (MFD) on behalf of its direct customers.
Canon India Leaders Visit
The activity was marked by the visit of Manabu Yamazaki, President & CEO, Canon India and C Sukumaran, Senior Director, Product & Communication, Canon India, to SOS Children’s Village, followed by an engaging and insightful discussion with the children.
Promoting the welfare of communities
Speaking on the occasion, Manabu Yamazaki, President & CEO, Canon India said, “Under our CSR efforts, we have consistently driven initiatives for the greater good of society, and education has been a key focus area for us. Time and again, we plan activities across the country that support the overall development of underprivileged children. We constantly strive to give back to society and work together for the common good, which is at the heart of our corporate philosophy, ‘Kyosei’. Our goal is not only to provide outstanding products and services but also to promote the welfare of communities. Together, we can create an ecosystem that fosters community development, supplementing our efforts to build a better tomorrow.”
Under ‘Support a Life’ initiative, Canon India has been associated with SOS Children’s Village of India, a non-profit organization for disadvantaged children, since 2016, supporting the overall development of the children.
CSR: Providing children with the technological infrastructure
C Sukumaran, Senior Director, Product & Communication, Canon India said, “Our association with SOS Children’s Village of India is directed at strengthening our commitment to ensuring that children get opportunities that fulfil their educational requirements and holistic growth. They are the future of our country indeed and helping them grow up in an environment where they can thrive for a better future, is the goal. At Canon, we are always determined to use our technology to not just delight customers, but also empower the community at large. Deploying our flagship multi-function copier at the village is an endeavour from Canon to provide children with the technological infrastructure they require for their everyday needs.”
With its philosophy of ‘Business can be simple’, Canon aims to bring to the forefront sustainable efforts of doing business. Canon’s range of eco-friendly business offerings significantly help reduce the carbon footprint on the environment through low electricity consumption.
The Canon’s corporate philosophy ‘Kyosei’
Canon India’s CSR endeavors are driven by their corporate philosophy of ‘Kyosei’, which indicates the ‘spirit of living and working together for the common good’, which is considered foremost in the organization’s way of working and day-to-day operations. However, their definition of the word is much broader and encompasses “all people-regardless of their race, religion or culture, harmoniously living and working together for the common good.”
Moving forward with this philosophy, they believe in standing in unison when it comes to their commitment to the community and strive to make a positive impact in society and the environment. The organization is involved in various community welfare programs aligned with their 4Es CSR policy implying Education, Eye Care, Environment and Empowerment, to build progressive self-reliant communities.
Along with the ‘Adopt a Village’ project, the organization is also associated with SOS Children’s Village across the country to encourage and support the overall development of children in these villages.
The flagship ‘Adopt a Village’ initiative was launched in 2012, through which Canon India undertakes the task of overall development of four adopted villages across North, East, West, and South India for a certain period for the holistic development of the society.
