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Home BOOKS

Book on CSR authored by KN Ajith launched

by India CSR Network
11 years ago
in BOOKS
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India CSR News Network

CHENNAI: Corporate Social Responsibility (CSR) has been widely debated issue in recent years. The Government is seriously considering to make CSR spend of atleast 2% of the net profit of corporates mandatory, which is opposed by the private sector.

CSR is not properly understood by many companies. CSR is not a well researched field of study in India.

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The book titled Corporates & Social Responsibility has launched. The book is authored by K.N.Ajith.

Social orientation of corporate organizations is an evolving ideology. It is also known as corporate citizenship.

This book, therefore. is a significant effort as its based on a survey of corporate executives. There are four chapters in the book, Introduction chapter discusses the concept of CSR, its history, and the pros and cons of CSR. Chapter 2 describes CSR initiatives in Chennai as well as the methodology of the study.

In chapter 3, the findings of the study and analysed in detail. Chapter 4 examines critically the relationship between CSR and the different developmental challenges.

Prof.K V Ramana, a distinguished social scientist and formerly Vice- Chancellor of Andhra University sums up in the following words “Business organisations and their CSR activities have recently come under incisive scrutiny by the state and the civil society. K.N.Ajith, in this book, advocates for corporate sustainable social responsibility (CSSR) encompassing many vital development issues”

Prof Henry J D’souza, Professor in the University of Omaha, USA, has written an excellent foreword.

Brief of Book

CSRBooks.com CSRBooks.com CSRBooks.com

Author: KN Ajith

Publisher: eeswaar Book, Plot 26, 2nd Cross Street (Appar Street), Kamakodi Nagar Valasarawakkam, Chennai 600087, Tel: 044-2486 61163

Price: INR 150

Readers can write to eeswr95@gmail.com for the book.

Tags: Book on CSRBook on Indian CSRCorporate Social ResponsibilityKN AjithProf Henry J D'souza
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India CSR Network

India CSR is the largest tech-led platform for information on CSR and sustainability in India offering diverse content across multisectoral issues. It covers Sustainable Development, Corporate Social Responsibility (CSR), Sustainability, and related issues in India. Founded in 2009, the organisation aspires to become a globally admired media that offers valuable information to its readers through responsible reporting. To enjoy the premium content, we invite you to subscribe it.

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