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Home Corporate Social Responsibility

“Responsibility is a New Opportunity”, Says Rusen Kumar at CSR International Conference

"Responsibility is a New Opportunity" is not just a statement; it’s a paradigm shift in how corporate India can and should operate. Rusen Kumar's insights at the ICCSR have set a new benchmark for corporate responsibility, urging companies to look beyond profits and consider their role in societal and environmental stewardship.

India CSR by India CSR
December 10, 2023
in Corporate Social Responsibility
Reading Time: 4 mins read
Rusen Kumar - CEO- India CSR (Photo: India CSR)

Rusen Kumar - CEO- India CSR (Photo: India CSR)

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As India strides forward, this philosophy could redefine the corporate landscape, making sustainable and responsible business the norm rather than the exception.

PATNA (India CSR): At the recent International Conference on Corporate Social Responsibility (ICCSR) hosted by the Chandragupt Institute of Management Patna (CIMP), a powerful message resonated with the attendees. Rusen Kumar, the visionary founder of India CSR, emphasized a transformative approach to corporate social responsibility, declaring, “Responsibility is a new opportunity.” This statement marks a pivotal shift in how businesses and corporations are viewed in the context of societal and environmental impact in India.

Rusen Kumar emphasized the critical importance of social responsibility, declaring, ‘Failing to discharge social responsibility is not just a lapse in ethical duty; it carries practical consequences. It is, in essence, a punishable offense, both in principle and in practice.’

CSR: A Gateway to Sustainable Development

Rusen Kumar’s address at the ICCSR highlighted the evolution of Corporate Social Responsibility (CSR) from a mere regulatory requirement to a significant opportunity for businesses to contribute to sustainable development. He argued that engaging in CSR activities is not just about fulfilling a legal obligation but an avenue to foster long-term growth and stability and a justiceful society. By investing in social and environmental initiatives, companies can create a positive impact that goes beyond their immediate business interests.

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Admissions Open for BBA in CSR, Sustainability and ESG

Beyond Compliance: Responsibility as a Strategic Tool

The notion of Social responsibility as a strategic tool was a central theme in Rusen Kumar’s speech. He urged students and the business community to see responsibility as a means and opportunity to address some of India’s most pressing challenges, including environmental degradation, social inequality, and economic disparity. Rusen’s call to action was clear: businesses should leverage Social responsibility not just to comply with regulations but to innovate, engage with communities, and create long-shared value.

India CSR

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The Role of ESG in Corporate Governance

Rusen Kumar also shed light on the growing importance of Environmental, Social, and Governance (ESG) and Sustainability criteria in the corporate world and society as well. He pointed out that ESG factors are becoming critical in assessing a company’s performance and long-term viability. By integrating ESG principles into their operations, companies can attract more investors, build trust with stakeholders, and ensure resilience against environmental and social risks.

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India’s Journey to 2047: A Responsibility-Driven Development

Looking towards 2047, when India will celebrate a century of independence, Rusen Kumar, who is known as the finest mind in CSR in India, envisioned a future where responsible and sustainable practices play a vital role in the nation’s development.

He emphasized that the path to becoming a developed nation requires a concerted effort from the corporate sector to embrace responsibility and sustainability as core values.

He said, “Responsible sourcing and responsible consumption will emerge as central issues for business and society in the coming years”.

India CSR

The Potential of the Giving Economy and Care Economy

Rusen Kumar’s address also highlighted the untapped potential of the Giving Economy and Care Economy in India. He encouraged businesses and institutions to explore these areas, recognizing the vast opportunities they present for innovative social initiatives. By focusing on the Giving Economy and Care Economy, companies and organizations – no size matters – can contribute to a more inclusive and equitable society.

(India CSR)

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India CSR is the largest media on CSR and sustainability offering diverse content across multisectoral issues on business responsibility. It covers Sustainable Development, Corporate Social Responsibility (CSR), Sustainability, and related issues in India. Founded in 2009, the organisation aspires to become a globally admired media that offers valuable information to its readers through responsible reporting.

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