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Pine Labs appoints Gayatri Rath as Chief Marketing & Communications Officer

India CSR by India CSR
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Pine Labs has appointed Gayatri Rath as Chief Marketing & Communications Officer. Gayatri will lead the brand, marketing and communications function as the company accelerates its growth in merchant commerce across India, Southeast Asia, and the Middle East.

Commenting on the appointment, B Amrish Rau, CEO, Pine Labs, said, “At Pine Labs, we continue to invest in industry-leading talent and build leadership depth. Gayatri’s years of experience in building local and global brands will be valuable as we take Pine Labs to more merchants and many other new audiences in Asia.”

Gayatri Rath, Chief Marketing & Communications Officer, Pine Labs, said, “I am excited to join Pine Labs at this time when they are gearing up for the next phase of growth. There will be challenges and opportunities in branding, marketing and communications as the organization expands its reach and relevance. I am really looking forward to an enriching and learning experience.”

Gayatri has 25 years of experience. Prior to joining Pine Labs, she led storytelling, branding and communications in India and Asia for several brands including Microsoft, GE Capital, and Oracle.

Tags: B Amrish RauCSR of Pine LabsGayatri RathPine Labs

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India CSR is the largest media on CSR and sustainability offering diverse content across multisectoral issues on business responsibility. It covers Sustainable Development, Corporate Social Responsibility (CSR), Sustainability, and related issues in India. Founded in 2009, the organisation aspires to become a globally admired media that offers valuable information to its readers through responsible reporting.

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