Yokohama India Pvt. Ltd, a fully owned subsidiary of Yokohama Rubber Co., Ltd., donated around 190 factory scrap tyres to Neighbourhood Woof – an NGO, in order to provide durable and comfortable beds for stray dogs in the shelter.
Neighbourhood Woof was started by Ayesha Christina, helps local stray dogs which got injured or had an accident also drives sterilization and vaccination programs. “For 6 years we struggled to find a sustainable winter arrangement for our dogs that could be washed, disinfected and re-used. Thanks to Yokohama for giving us Factory scrap for re-use” said Ayesha.
“Yokohama India is one of the lowest scrap ratio plants of the Yokohama Group. We follow very stringent quality control processes and tyres which do not meet our standards are scrapped. When approached by Neighbourhood Woof, we instantly knew that this would be one of the best possible Re-Use of the factory scrap – to comfort a Man’s Best Friend in the chilling winter of Delhi”, said Harshwardhan Honmode – Director Marketing at Yokohama India.
