NEW DELHI/ BENGALURU (India CSR): American Express in India is supporting Magic Bus India Foundation to equip young people with employability and digital skills, helping them succeed in a competitive and increasingly digital economy. Through a three-year partnership launched in Fiscal Year 2024–25, the initiative aims to empower nearly 3,000 youth across Bengaluru and Delhi NCR with industry-relevant technical capabilities and essential life skills.
In the first year of the partnership, the program has already demonstrated encouraging outcomes, including strong training completion rates, job placements, and employment retention.
“At American Express, we’re committed to creating pathways to economic opportunity and growth in the communities where we live and work. Through our partnership with Magic Bus India Foundation, we’re helping young people gain the skills and confidence to succeed in today’s rapidly evolving job market,” said Sanjay Khanna, CEO and Country Manager, American Express India.
Participants are benefiting from job-readiness training that includes Cloud Computing, Artificial Intelligence, Cybersecurity and IT Fundamentals along with transferable life skills focused on personal, professional and future readiness. The curriculum also builds industry-relevant competencies including communication, adaptability, problem-solving, interpersonal and collaborative skills, decision-making and digital and financial literacy.
One of the program’s participants, a Bachelor of Computer Science and Engineering graduate, aspired to build a career in technology but needed guidance to strengthen her practical and workplace skills. Enrolling in the Magic Bus Tech Fundamentals and Employability Skilling Program, supported by American Express, helped her build confidence and gain hands-on exposure to emerging fields such as Cloud Computing and Artificial Intelligence, while also developing vital professional skills such as communication, teamwork, and problem-solving. Today, she is working as an Associate Data Engineer at an IT company.
Jayant Rastogi, Global CEO, Magic Bus India Foundation said, “With support from American Express, we’re enabling youth from communities to develop essential digital, life, and employability skills. This initiative is transforming their confidence and ability to access meaningful careers, helping them contribute more fully to their families and communities.”
The program includes mentorship, sector-specific orientation, interview preparation and placement in entry-level customer-centric roles in service sectors. It also provides post-placement support, ensuring employment retention and career growth, fostering stability.
(India CSR)
