Tag: CSR and Brand

Discover how fostering innovation, embracing change, and promoting corporate social responsibility can help build a strong brand identity.

By Moa Temsu, Asst. Professor, Dept. of Business Administration Business Organisation exists and thrives within the society. The workers and ...

Explore the vital role of Corporate Social Responsibility (CSR) in today's business landscape and how it works with brand.

Brands that directly or indirectly address a social problem are the easiest picks for cause related branding programs. By Kartikeya ...

By Kartikeya Kompella There’s a cause wave that’s building in India. The combination of mandatory CSR, consumers wanting brands to ...

I recently received a call from an ex-colleague who asked me my views on the branding of CSR. It’s an ...

By Kartikeya Kompella I recently received a call from an ex-colleague who asked me my views on the branding of ...

The Companies Act 2013 heralds the dawn of a new Era in Corporate Governance By Bhavna Sethi With the Companies ...

By Rusen Kumar CSR in India has been changing in a lot of new dimensions. In the times to come ...

By Vijay Kapur & Enakshi Sengupta The growth of CSR has not freed it from growing cynicism and deliberate obfuscation ...