MUMBAI (India CSR): In a continued commitment to sustainable retailing, Reliance Retail, one of India’s leading retail chains, has renewed its strategic partnership with Green Practices, a pioneering waste management company based out of Mumbai, for efficient retail waste management. By leveraging innovative waste solutions, the association aims to minimize environmental impact and promote responsible consumption.
Addressing Urban Waste Management Challenges
The strategic partnership has been at the forefront of addressing one of urban India’s most critical challenges – efficient and responsible waste management – across 45+ Reliance Smart stores and 28 Sahkari Bhandar outlets, setting new benchmarks for responsible retailing in urban India. Since the inception of the partnership in 2019, Reliance Retail and Green Practices have effectively managed waste through advanced segregation, composting, and recycling systems, ensuring that the majority of waste collected is repurposed. This approach significantly reduces landfill dependency and minimizes environmental impact. To date, the initiative has managed over 48 lakh tonnes of waste, averaging more than 77 thousand tonnes per month.
Vinay Adhye on Reliance Retail’s Sustainability Commitment
Reflecting on the impactful association, Vinay Adhye, Vice President and Business Head at Reliance Retail, stated, “Sustainability is at the core of our business philosophy. At Reliance, we are committed to minimizing our environmental impact while maximizing operations. Our partnership with Green Practices is about redefining responsible retailing. Together, we hope to demonstrate that sustainability and operational efficiency can go hand in hand.”
Mana Shah on Driving Environmental Change Through Collaboration
Mana Shah, Founder of Green Practices, added, “Our partnership with Reliance Retail has been a powerful example of how strategic associations can drive meaningful environmental change. We are integrating circular economy principles into retail operations, and therefore transforming waste into valuable resources. Through this, we hope to inspire industry-wide change.”
Setting a Benchmark for Sustainable Retail Practices
As sustainability remains a core focus for responsible businesses, the partnership of Reliance Retail and Green Practices sets a powerful example in urban waste management.
(India CSR)
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