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Home Sustainability

PepsiCo Selects Innovators to Grow the Next Generation of Wellness Tech, Services and Ingredients

The fifth annual PepsiCo Greenhouse program supports the acceleration of the latest innovations striving to transform the way consumers live their lives

India CSR by India CSR
January 12, 2021
in Sustainability
Reading Time: 3 mins read
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PepsiCo announced the 10 finalists from around the world that join its fifth annual Greenhouse Accelerator, a mentor-guided program supporting the acceleration of the latest innovators that seek to transform the ways consumers eat, drink and live their lives.

This year’s Greenhouse Accelerator program looks outside the box in areas like emerging science and technology that can help PepsiCo stay close to evolving consumer tastes and preferences. Each of the participating companies will receive $20,000 in grant funding and begin a six-month business program designed to accelerate their growth through personalized mentorship.

“We’re excited to evolve our Greenhouse Accelerator program to new areas including cutting-edge science and technology,” said Daniel Grubbs, Managing Director, PepsiCo Ventures Group, “We have a lot to learn from this group and look forward to collaborating closely with these 10 innovators who are changing the game through personalization, emerging technologies, and unique services and ingredients.”

The 10 innovators will receive personalized mentorship from experts at PepsiCo across functions including Research and Development, Supply Chain and Design. Mentors will collaborate with the companies to solve a range of business challenges, including business model development, scaling technology and go-to-market strategy. In June, one company will be awarded an additional $100,000 in funding to continue its growth.

“There’s no question that COVID-19 has renewed consumer interest in taking control of their personal health and wellness, and we continue to explore how this evolves in the food and beverage space,” said Antonio Tataranni, SVP, PepsiCo R&D and Chief Medical Officer, PepsiCo. “Our Research & Development team continues to look for emerging and disruptive solutions that address consumer needs, such as creative innovations in personalized nutrition, functional foods and supplements, and new technologies that enable vitality.”

The 10 companies selected for the fifth annual global PepsiCo Greenhouse Accelerator program are:*

Company NameLocationDescription
BraingazeBarcelona, SpainBraingaze is a scientifically proven and clinically validated digital solution to detect and treat cognitive dysfunctions using mind-tracking technology.
Biosustain LabsKodagu, IndiaBiosustain Labs develops sustainable functional food products for consumers looking for specific health benefits from their foods.
BioLumenSan Francisco, California, U.S.BioLumen is a nutritional technology company which engineers 100% natural structured fiber that absorbs sugars and fats in the stomach.
Carbiotix ABLund, SwedenCarbiotix AB is pioneering microbiome healthcare through modulators and gut health testing services.
CanomiksRochester, Minnesota, U.S.Canomiks is making food as medicine a reality through its genomics and AI-based Product Superiority Platform, a platform that helps companies in the functional food and beverage, dietary supplement and skincare industries develop safe and efficacious products.
LifeNome – Ask SophieNew York, New York, U.S.LifeNome’s Ask Sophie is a precision pregnancy nutrition and health companion that targets an expecting mother’s unique biological needs from preconception to post-delivery.
Melico ScienceLondon, UKSpecializing in precision nutrition and wellness, Melico Science uses advanced technology to provide metabolically personalized dietary advice using chemical fingerprinting of a urine sample to give consumers the tools they need to be their healthiest self.
SeqbiomeCork, IrelandSeqBiome currently offers microbiome sequencing, analysis, and consultancy for industry to academia clients, and is now looking to expand this into a B2C offering to athletic and performance consumers to improve or maintain their overall physical and mental performance.
Sphera EncapsulationVerona, ItalySphera Encapsulation is building a more sustainable food system by using patented technology to develop the next generation of encapsulated products, such as functional foods or taken as functional supplements that have a meaningful social, environmental and health impact.
ZBioticsSan Francisco, California, U.S.ZBiotics uses proprietary technology to make genetically engineered probiotics that execute specific beneficial functions for your body, making your healthy life healthier.

The finalists were selected by a committee of leaders within PepsiCo based on their ability to offer ingredients, products or services that encourage a healthy lifestyle and enable health management and wellness on a global scale.

The Greenhouse Accelerator program first launched in Europe in 2017 and expanded to North America in 2018. Over the years, the program has evolved to support the innovators and entrepreneurs that appeal to consumer needs.

Tags: Daniel GrubbsPepsiCo

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