MUMBAI (India CSR): K Raheja Corp, India’s leading real estate conglomerate, recently concluded its impactful ‘Paint a Pair, Show You Care’ initiative under its flagship ‘Time Off for Volunteering’ programme. In collaboration with NGO – ConnectFor, this event was part of the broader ‘Back to School’ campaign, aiming to support underprivileged school children from the Jhanvi Charitable Trust. Employees from across the Group’s diverse businesses, including Mindspace Business Parks, Chalet Hotels Ltd., K Raheja Corp Homes, and Inorbit Malls, came together to transform plain canvas shoes into vibrant, personalized footwear. Over 60 pairs of shoes were hand-painted by over 45 enthusiastic volunteers, bringing joy and excitement to the children as they prepared for the new academic year.
Adding to the event’s vibrancy, 10 children from Mumbai Public School, Chandivali, actively participated in the painting activity, infusing their creativity and fostering a sense of community. Beyond the artistic endeavour, volunteers also customized stationery kits and notebooks, addressing the educational needs of students across five local schools.
Urvi Aradhya, Chief Human Resources Officer at K Raheja Corp, remarked, “At K Raheja Corp, we believe in giving back to the community through meaningful, employee-driven programmes. The ‘Time Off for Volunteering’ initiative reflects our commitment to social responsibility and the belief that every small act can create a lasting impact.”
Gargi Modi, COO at ConnectFor, added, “We were grateful to collaborate with K. Raheja Corp on this impactful initiative. Such programmes not only bring joy to children but also play a significant role in enhancing the quality of education in underserved communities. They provide volunteers with a meaningful opportunity to contribute through art while fostering a deeper appreciation for education among children from low-income backgrounds. It is truly commendable to see corporate entities like K Raheja Corp actively engaging in initiatives that create lasting, positive change within the community.”
Volunteers shared heartfelt reflections on their experiences, and were quoted saying
- “A meaningful activity with a cause, truly fulfilling.”
- “Loved the energy! It was a great way for teams to bond while doing something beyond work.”
- “It was genuinely fun and heartwarming to paint with the kids.”
- “Great vibes all around, felt like a break with purpose.”
- “Would love to see more such interactive and socially driven initiatives.”
The ‘Paint a Pair, Show You Care’ initiative exemplifies K Raheja Corp’s dedication to fostering a culture of empathy and community service. By empowering employees to contribute meaningfully to society, the company continues to build a legacy of positive social impact.
K Raheja Corp provides its employees with paid time off for volunteering, specifically up to 6 days in a financial year. This “Time Off for Volunteering” policy allows employees to dedicate time to NGOs of their choice, provided they meet certain criteria and have completed 6 months of continuous service.
(India CSR)
