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Home Corporate Social Responsibility

CSR: Stairs Against Drugs Program

SAD is an initiative to sensitize susceptible youth, parents and families as well as all stakeholders on substance abuse in Delhi NCR

India CSR by India CSR
November 24, 2022
in Corporate Social Responsibility
Reading Time: 3 mins read
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The ‘Stairs Against Drugs” campaign will sensitise and engage stakeholders on the growing menace of Drug/Substance Abuse Among Youth, Especially School Students.


New Delhi (India CSR): Society for Transformation, Inclusion and Recognition through Sports (STAIRS), a not-for-profit organization working towards sports, education, health and skill development of children across India has collaborated with xBhp, India’s biggest motorcycling platform in their #roadTripUnited2022 for its ‘Stairs Against Drugs’ program. xBhp and the riders riding across 10,000 kms in 45 days covering 25 cities clockwise starting from Delhi will be spreading awareness about the growing drug addiction problem in India and will encourage youth to #SayNoToDrugs. The effort is also being supported by DSPIN Consulting Pvt. Ltd a group of ethical and successful leaders who have made a mark in the industry and provide end-to-end solutions to facilitate entry into the Indian market.

The ‘Stairs Against Drugs” campaign will sensitise and engage stakeholders on the growing menace of Drug/Substance Abuse Among Youth, Especially School Students.

Commenting on the association Siddhartha Upadhyay, Founder & Secretary, STAIRS said, “To achieve the ultimate goal of #DrugFreeNation, the primary purpose of Stairs Against Drugs campaign is to promote the prevention of drug abuse essentially curbing drug abuse before it starts. Additionally, the vision of #DrugFreeNation can be completely achieved only if it is ensured that treatment programmes are complemented by rehabilitation and social re-integration programmes like sports, skill development, vocational training, post-treatment support, and psychotherapy to enable re-introduction of the victims back into society. STAIRS is uniquely placed to create a difference and we are delighted to receive the support of the passionate team of xBhp. Through our association with xBhp we aim to spread the message of #SayNoToDrugs across the nation.”

Concerned with the growing drug abuse in India, Sundeep Gajjar, Founder of xBhp.com and the Editor of the xBhp magazine commented- “Since 19 years xBhp has been a platform for motorcyclists in India. We have been advocating safe riding all along. But for long we wanted to be associated with a cause that actually improves the lives of the youth. That is the reason we decided to join hands with STAIRS and we are hopeful that our collaboration will bring a positive change”.

Adding on Pankaj Dubey, Foundeí DSPIN Consulting Pvt. Ltd commented- “I am happy to be associated with xBhp & SľAIRS Foundation foí the #roadTripUnited2022 and spread awareness about the drug problem in India. I truly believe that children are the future of the nation and today our children are facing a drug menace that needs to be curtailed immediately. At DSPIN Consulting we have similar values and vision, hence it is a seamless association for us”.

Indian schools have steadily become the new haven for drugs, with Delhi NCR leading the stats on the facts. In 2018 and 2019 several reports highlighted how drug cartels have set their eyes on our teens today, and these young students are increasingly vulnerable to substance abuse, owing to peer pressure, parental neglect and denial, and in many cases as a result of poverty.

The consumption of drugs has severe developmental, economic and psychological consequences for the user and their families. Additionally, societies are faced with an increased number of juvenile crimes, instances of violence and traffic accidents, amongst other menacing outcomes. According to a report commissioned by the All India Institute of Medical Sciences (AIIMS) in 2017, cannabis and opioid use and dependence in Delhi NCR is amongst some of the highest in the country. Moreover, according to the Ministry of Social Justice and Empowerment over 90% of street children in the national capital are addicted to drugs.

Tags: Drugs ProgramSTAIRS
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