In partnership with Earthwatch Institute India, the initiative brings together conservation, education, and community action in Talegaon, Pimpri Chinchwad, near Pune, and Pulicat, near Chennai, reflecting the company’s commitment to transforming people’s lives
On the occasion of World Environment Day, Mitsubishi Electric India, a recognized world leader in the manufacturing, marketing, and sales of electrical and electronic equipment, has launched a Corporate Social Responsibility (CSR) initiative in collaboration with Earthwatch Institute India. Focused on conserving waterbodies and the biodiversity surrounding them, the project is being implemented in the regions of Talegaon Dabhade, Pimpri Chinchwad, near Pune, and Pulicat, near Chennai.
This initiative extends beyond waterbody conservation, it seeks to drive lasting change by fostering connections between people, nature, and education. Aligned with Mitsubishi Electric India’s commitment to the United Nations Sustainable Development Goals (SDGs) – SDG 6 (Clean Water and Sanitation), and SDG 13 (Climate Action), it champions clean water and proactive climate action.
As climate change continues to impact ecosystems across the globe, this waterbody conservation project is a step towards building environmental resilience and mitigating the impacts of climate change. This initiative is a reflection of Mitsubishi Electric India’s long-standing commitment to bringing “Changes for the Better”, by creating positive and lasting impact.
Key activities include:
- Training 25 Self-Help Groups, including women and fisherfolk communities, to serve as Lake Stewards and lead local conservation efforts
- Tree plantations around the lake in Talegaon Dabhade, Pimpri Chinchwad, and Pulicat to reduce soil erosion, stabilise banks, and improve air quality
- Working on setting up an ecosystem suitable for native species to enhance ecological balance and support biodiversity
- Citizen science programmes and school workshops on water quality, health, hygiene and sanitation
- Experiential learning programmes and Interactive educational resources to build a science-based understanding of the possible impact of climate change on waterbodies and the need to take greater care of waterbodies
- Digital field guides to connect people with biodiversity surrounding the lakes and wetlands.
“Conserving waterbodies is essential in the face of growing climate risks. Through this initiative, we are not only working to restore vital ecosystems, but also inspiring people, especially the younger generation, to adopt environmentally responsible practices,” said Atsushi Takase, Managing Director, Mitsubishi Electric India. “Our focus on clean air, water, and green spaces reflects our long-term commitment to building a healthier living environment for all.”
“Through this initiative, this partnership will engage multiple stakeholders to promote the conservation of waterbodies. Lakes and wetlands act as nature’s climate buffers, and their long-term conservation depends on education & awareness and active community participation,” said Raghuvansh Saxena, CEO, Earthwatch Institute India, emphasizing the value of community-led initiatives.
The initiative will continue until March 2026, focusing on combining a wide range of programmes with diverse stakeholders and community networks to conserve these waterbodies, while increasing awareness about climate change. It highlights Mitsubishi Electric India’s commitment to meaningful and inclusive CSR efforts and its belief in contributing to a better tomorrow.
(India CSR)
