Infosys Foundation and BVB will provide a platform to over 4,500 beneficiaries, including 3,000 artists from underprivileged communities towards preservation of traditional folk and classical art forms.
Bengaluru: Infosys Foundation, the philanthropic and CSR arm of Infosys, announced that it has signed a Memorandum of Understanding (MoU) with Bharatiya Vidya Bhavan (BVB) for the promotion of Indian visual and performing arts across India. Through this engagement, Infosys Foundation and BVB will provide a platform to over 4,500 beneficiaries, including 3,000 artists from underprivileged communities towards preservation of traditional folk and classical art forms.
This collaboration focuses on keeping the visual and performing art forms of India alive by means of various activities such as weeklong festivals, camps, exhibitions, and publications, over a period of three years. The collaboration will give artists from across India a platform to portray their talents and take pride in their identities, thereby strengthening and unifying the artist community in the country.
To begin with, a weeklong cultural festival will commence in Mysuru from November 4 to November 10, 2022, at Kalamandira, Vinoba Road, from 5:30 pm to 8:00 pm. The aim of this festival is to present different art forms of India on one stage. More festivals are scheduled to take place in New Delhi, Mumbai, Hyderabad, Thiruvananthapuram, Indore, and Chandigarh.
Krish Shankar, Trustee, Infosys Foundation, said, “Promoting art and culture has always been a focus area for us at Infosys Foundation. We believe that they make up the fabric of a nation’s identity even in these fast-moving times. We are pleased to team up with Bharatiya Vidya Bhavan to encourage artists from various backgrounds to come to the forefront and display their talents, thus safeguarding various art forms from being forgotten over time.”
H.N. Suresh, Director, Bharatiya Vidya Bhavan, Bengaluru Kendra, said, “There are no adequate words to express the gratitude to Infosys Foundation as they have been supporting vanishing arts, young and upcoming artists belonging to economically weaker sections for decades through Bharatiya Vidya Bhavan and its branches across India and abroad. In the years to come, both Infosys Foundation and Bharatiya Vidya Bhavan will work hard to ensure Indian art and culture is adequately preserved and promoted.”
