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Home Corporate Social Responsibility

CSR: Hindustan Coca-Cola Beverages to Train 5,000 Youth in Sales and Marketing, Lead Community Projects in Gujarat

HCCB seeks to bridge the skills gap among the youth and drive community developmental projects

India CSR by India CSR
in Corporate Social Responsibility
Reading Time: 2 mins read
CSR: Hindustan Coca-Cola Beverages to Train 5,000 Youth in Sales and Marketing, Lead Community Projects in Gujarat
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Gandhinagar (India CSR) – In an ambitious move to empower the youth and contribute to community development in Gujarat, Hindustan Coca-Cola Beverages Private Limited (HCCB), a leading FMCG company in India, has announced a significant initiative. Partnering with Kaushalya University, HCCB aims to train 5,000 individuals in sales and marketing across Ahmedabad and Kheda districts. This announcement was made in Gandhinagar in the presence of notable government and university officials.

Empowering Youth Through Skill Development

The training program, designed to cater to a diverse group of participants including recent graduates, current students, and college dropouts over 18, is structured as a three-month course. It includes a comprehensive 30-hour curriculum that combines face-to-face and online sessions, offering an intensive learning experience. This initiative is set to provide these individuals with valuable skills, enhancing their employability and career prospects.

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Holistic Approach to Learning and Development

HCCB’s role in this initiative is multifaceted. Apart from conducting training sessions and providing program materials, the company plans to facilitate industry expert interactions and connect learners with local industries and entrepreneurial opportunities, all at no cost to the participants. Kaushalya University will contribute by introducing learners to HCCB’s programs, providing necessary infrastructure, and assisting with assessments.

Transformative Community Development Projects

Beyond skill development, HCCB also announced various community development initiatives in 11 villages. These projects focus on critical areas such as clean water access, sustainable agriculture, healthcare, and education infrastructure, aiming to bring about significant improvements in the quality of life in these communities.

Government and Corporate Collaboration

Shri Balvantsinh Rajput, a prominent government official, emphasized the importance of collaborative efforts between government bodies, the industrial sector, and educational institutions in creating well-trained graduates for diverse corporate roles. He expressed gratitude towards HCCB for supporting the government’s mission to make Gujarat a hub of professional expertise and job opportunities.

Vision for the Future

Dr. Anju Sharma of Kaushalya University highlighted the crucial moment in skill development in Gujarat. The collaboration with HCCB reflects a shared vision of empowering youth with future-ready skills, aiming to transform lives and communities. Mr. Himanshu Priyadarshi from HCCB underscored the company’s commitment to shaping the socio-economic fabric of society through upskilling programs and community development projects, focusing on creating sustainable and profound impacts in the community.


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Tags: CSR in GujaratHindustan Coca-Cola Beverages
India CSR

India CSR

India CSR is the largest media on CSR and sustainability offering diverse content across multisectoral issues on business responsibility. It covers Sustainable Development, Corporate Social Responsibility (CSR), Sustainability, and related issues in India. Founded in 2009, the organisation aspires to become a globally admired media that offers valuable information to its readers through responsible reporting.

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