CSR : HDFC Bank plans to adopt 30 villages in flood-hit Kerala

THIRUVANANTHAPURAM: HDFC Bank has said that it will adopt 30 villages in flood-hit Kerala as part of its long-term relief and rehabilitation efforts. This initiative is aimed at helping people in the worst-hit parts of the State recover, a spokesman said.

The bank will set up medical camps and rebuild affected health centres; support the renovation/reconstruction of local schools; and impart skills training to families to restore livelihoods as part of the initiative.

These measures will be finalised in consultation with the State government, and will be a long-term plan, the spokesman said. Its local NGO partners will provide on-ground help in the process.

Additionally, the hank has contributed Rs 10 crore to the Chief Minister’s Distress Relief Fund (CMDRF) as an immediate relief measure. Employees contributed a day’s salary with the bank bringing in the balance.

In other measures, HDFC Bank has waived late payment fees on EMIs/dues on loans and credit cards in August for its customers in the State and enabled contribution to the CMDRF.

The bank is also working round-the-clock to restore normalcy in banking operations. So far, almost all branches and 291 of 331 ATMs are functioning normally in the State, the spokesman said.

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