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Home Corporate Social Responsibility

CSR: ACC Trust implements lift- irrigation in Rajasthan’s Mej River, 50% increase in farmers income

India CSR by India CSR
September 2, 2021
in Corporate Social Responsibility, Prime
Reading Time: 2 mins read
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ACC Trust, the Corporate Social Responsibility (CSR) arm of ACC Ltd., has always focused on improving the lives of marginalized and economically backward communities with programs that encompass livelihoods, education, health & sanitation, and women empowerment. 

Several states across India face a severe scarcity of water and foreseeing the risks associated with water scarcity in rural communities, ACC Trust designed its flagship program “Low External Inputs for Sustainable Agriculture” (LEISA). The program provides interventions for water conservation and in partnership with local communities, the government’s irrigation department, and civil society organizations stress the importance of water management. 

Over the years, ACC Trust has taken several steps to improve and sustain the lives and livelihoods of rural communities. Over the last year, ACC Trust has also undertaken several projects such as the construction of check dams, renovation and desilting of ponds. 

Under the LEISA program, ACC Trust collaborated with technical partners to implement Lift Irrigation with a 3,600 meters pipeline from the Mej river in Rajasthan’s Bundi district to the Kankra Dunger village. In addition, ACC Trust laid a drinking water pipeline and has also organized regular capacity building training programs for farmers and set up a water user group, “Balaji Jal Utthan Samiti, Kankra”. 

Sridhar Balakrishnan, MD and CEO, ACC Limited said, “At ACC Trust we remain committed to transform lives and create a better world for rural communities. Through our program LESIA, we strive to address critical issues such as water scarcity, cyclical drought and non-availability of drinking water by building water sufficient rural communities.”

The lift irrigation project has witnessed a 100% increase in access to water resources and a shifting from single cropping to double cropping consequently improving the socio-economic status of the region’s farmers.

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Tags: ACC TrustCorporate Social Responsibility (CSR) arm of ACC LtdCSR in RajasthanCSR of ACC LimitedLow External Inputs for Sustainable AgricultureMej river in RajasthanSridhar Balakrishnan

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India CSR is the largest media on CSR and sustainability offering diverse content across multisectoral issues on business responsibility. It covers Sustainable Development, Corporate Social Responsibility (CSR), Sustainability, and related issues in India. Founded in 2009, the organisation aspires to become a globally admired media that offers valuable information to its readers through responsible reporting.

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