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Home Corporate Social Responsibility

CSR: Phenom Cares and Bayireddi Foundation Impact 750 Lives in Hyderabad

India CSR by India CSR
February 17, 2026
in Corporate Social Responsibility
Reading Time: 2 mins read
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Rs. 5 Lakhs CSR and employee-led contribution strengthen community wellbeing through essentials groceries, education supplies, clothing, and recreation

Hyderabad: Phenom, an applied AI company, through its dedicated corporate social responsibility initiative Phenom Cares, in partnership with Bayireddi Foundation, successfully concluded a comprehensive community outreach drive that delivered need-based support to 750 beneficiaries across Hyderabad, ranging children to elderly residents.

The initiative focused on delivering high-impact, tangible resources to underserved segments of society. A total of Rs. 5,00,000, raised through a combination of corporate CSR funds and voluntary employee contributions, was utilized to procure and distribute supplies tailored to the specific requirements of four key groups:

  • Urban Slum Support: Over 200 families across two HITEC City slum communities received essential groceries and daily-use supplies.
  • Child Welfare: More than 250 children at the Cheers Foundation orphanage were provided with educational materials, stationery, and recreational games.
  • Elderly Care: Vital essentials and clothing were delivered to over 50 residents at the Joy Foundation old-age home.
  • Empowering the Girl Child: The drive extended significant support to Sai Seva Sangh, reaching 250+ underprivileged and orphaned girls with resources to support their free high-quality education and residential care.

“Our approach to purpose-driven impact is no longer an extension of our work, it is central to how we define success at Phenom. Through Phenom Cares and Bayireddi Foundation, we are demonstrating human-centered, community‑aligned, and relentlessly commitment to inclusive progress,” said Srinivas Pindi, VP of HR & TA at Phenom. “Supporting more than 750 individuals across Hyderabad is not just an act of giving, it is an investment in dignity, opportunity, and long-term societal resilience. This initiative reaffirms our belief that when employees, technology, and compassion converge, we can uplift entire communities and shape a more equitable world.”

By partnering with Bayireddi Foundation and mobilizing employee involvement, Phenom Cares continues to reinforce its community-first approach, supporting local institutions and underserved communities through sustained, meaningful action.

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India CSR is the largest media on CSR and sustainability offering diverse content across multisectoral issues on business responsibility. It covers Sustainable Development, Corporate Social Responsibility (CSR), Sustainability, and related issues in India. Founded in 2009, the organisation aspires to become a globally admired media that offers valuable information to its readers through responsible reporting.

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