NEW DELHI (India CSR): Bisleri International, a leading mineral water brand in collaboration with Observer Research Foundation (ORF) unveiled a book on ‘Water Credits Valuation.’ Inaugurated at Raisina Dialogue 2025, this comprehensive book titled, ‘Trading Blue Gold: A Blueprint for Water Credit Valuation in India’ aims to amplify the framework beyond the beverage sector.
Understanding Water Credits
Water Credits are a market-based mechanism that incentivizes sustainable water management practices. These credits are generated through activities such as water conservation, rainwater harvesting, wastewater treatment, and efficient water use. Similar to carbon credits, companies can purchase water credits to offset their water consumption and promote responsible water stewardship.
Bisleri’s Commitment to Sustainability
Speaking on the significance of the book, Angelo George, Chief Executive Officer, Bisleri International, stated, “At Bisleri, we take pride in being a water-positive company, replenishing more water than we extract. Building on the foundation of Water Credits we had introduced through our study with TERi last year, this book aims to inspire industries beyond the beverage sector to embrace responsible water stewardship. We extend our sincere gratitude to Nilanjan Ghosh and Soumya Bhowmick at ORF for their leadership in creating this comprehensive resource. Through this valuable collaboration, we hope to empower businesses to measure, manage, and offset their water footprint, fostering a sustainable and water-resilient future.”
The Need for Water Valuation
Highlighting on India’s stressed water resources and the need for a more robust framework, to manage them Nilanjan Ghosh, Vice President – Development Studies, Observer Research Foundation, highlighted, “The water credit valuation framework developed in this study will help in discovering the value of water, thereby reinforcing its sustainable use and emphasizing the critical need for conserving water instream. This will further support the ecosystem services and the life-support systems of the planet. In the process, by driving cross-sector awareness and action, our partnership with Bisleri brings us a step closer to realizing the Hon’ble Prime Minister’s ‘Lifestyle for Environment’ (LiFE) initiative, which promotes individual and community-driven efforts to safeguard the environment.”
Next Step in Conservation
Following the introduction of the water credits framework with TERI last year, this launch marks the next step in Bisleri’s ongoing commitment towards environmental conservation, paving the way for a greener, water-positive future.
(India CSR)
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