Ekjaa – Connecting Corporate, Youth and NGOs

INDIACSR News Network

MUMBAI: A unanimous effort by youth, corporate and NGOs to collect  Books, Toys, Stationary and Clothes was conducted  at Delhi – Haat,  Pitampura from 11 December to 20 December  and at Mumbai  from 15 December to 20 December in Galleria Mumbai. The campaign was conducted in awake of the findings by Ekjaa Research team.
As per the survey  60% of poorly supported children and trafficked women NGOs  always require basic essentials such as clothes, books and toys.

harsha mukherjee responsibilityIn order to fill the gap, students from  educational institutions such and JSIT, IIT – Delhi and Mumbai  and  Corporate such as Ficus Advisory are participating in the Books, Toys, Stationary and Clothes collection drive as a part of Corporate Social Responsibility.

The proceeds of the campaign are distributed to the beneficiaries of  NGF Global – a US Based organization who is spreading digital literacy in India, Nai Umang – an NGO supporting HIV AIDS affected women and children,  Empower People  which supports trafficked women and children and Samadhan which supports Autistic Children.

The concept of individual social responsibility was also visible and the key people implementing  were  Mr. Vinod K Bansal, Mr. Prateek Malhotra, Mr. Manan Chopra.




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