India CSR Network
  • Sustainability
  • CSR
  • Corporate Governance
  • More
    • NEWS
    • ARTICLES
    • INTERVIEWS
    • Books
    • Events
    • Knowledge
  • हिंदी
No Result
View All Result
India CSR Network
No Result
View All Result
India CSR Network
No Result
View All Result
Home Sustainability

Sustainability/Circular Economy: ADIDAS aims its shoes and clothing made with 100% recycled polyester

India CSR Network by India CSR Network
29/06/2020
Reading Time: 2 min
Share on FacebookShare on TwitterShare on LinkedInShare on WhatsApp

Launches Sustainability Film to Celebrate 5 years of partnership with Parley

Global sportswear giant, adidas, in a bid to fight plastic pollution has launched a sustainability film to celebrate its 5-year successful partnership with Parley. Through this film, adidas aims to raise awareness about fighting marine plastic pollution and replacing all plastics and polyester in its products with recycled materials by 2024.

Advertisement Advertisement Advertisement
ADVERTISEMENT

In 2015, adidas announced a partnership with Parley for the Oceans, an organization that raises awareness about the beauty and fragility of the oceans. Brand’s partnership with Parley gave a renewed sense of understanding about the importance of every single action that could turn into an impact.

The goal of the sustainability film is to inspire positive action to tackle it so that the future generations can reap the benefits. At adidas, sustainability is a key pillar of focus that is embedded into the planning & architecture of products & stories that the brand launches.

To tackle the problem, adidas hasput in place a 3-loop strategy:

  1. Collaborating with Parley, collecting plastic waste and converting it into high performance apparel and footwear
  2. Making a circular loop where in the recycled materials can be used over and over again
  3. Regenerative loop, engineering organic materials from nature to make yarn and leather that can replace recycled plastic in the future

Partnering with Parley on a shared mission to use 100% recycled polyester in the products by 2024, the brand launched ULTRABOOST DNA PARLEY. These running shoes have a seamless knit upper that’s made with yarn spun from plastic reclaimed from beaches and coastal communities. Responsive cushioning returns energy to your stride. This product features Parley Ocean Plastic – upcycled plastic waste intercepted on remote islands, beaches, coastal communities, and shorelines, preventing it from polluting our oceans.

Tags: Circular EconomySustainabilityWhat is circular economyWhat is Sustainability
India CSR Network

India CSR Network

Having millions of readers - India CSR is the largest repository of information and knowledge on CSR in India and offers networking and promotion opportunities of CSR innovations and success. India CSR Network is a leading media organization on Sustainable Development, Corporate Social Responsibility (CSR), Sustainability and related issues in India. The digital platform offers insights on Corporate Governance, Business Responsibility, Human Rights, Sustainability, Sustainable Development, Workplace Safety, Industry 4.0, CSR 2.0 and other Socio-Economic issues. Founded in 2009, the organization aspires to become globally admired media that offers valuable information of its readers through responsible reporting. Business proposal on featuring your CSR and Sustainability success and sponsored posts can be sent to biz@indiacsr.in

Related Posts

Sustainability

PepsiCo Doubles Down on Climate Goal and Pledges Net-Zero Emissions by 2040

Sustainability

PepsiCo Selects Innovators to Grow the Next Generation of Wellness Tech, Services and Ingredients

How Can a Company Lower Its Carbon Footprint?
Sustainability

Sustainability: Atlassian Plans to Reach Net Zero Emissions by 2050: Sets Ambitious Goals to Fight Climate Crisis

Highlights

Let us wake up to the fake menace

The Gaming Industry Recommends Niti Aayog Guidelines Cover All Online Skill Games, Not Just Fantasy Games

A step-wise Guide on downloading your JEE Main Admit Card 2021 to avoid confusion

How to Excel in Online Courses: Here are some handy tips

Sonu Sood honored with ‘India CSR Impact Leader Award’

Kaushlendra honored with ‘India CSR Impact Leader Award’

Trending

NEWS

DRDO hands over Motor Bike Ambulance ‘Rakshita’ to CRPF

Institute of Nuclear Medicine and Allied Sciences (INMAS), Delhi based DRDO laboratory, handed over Rakshita, a bike-based...

CSR: Corporates Join Hands to Welcome Students Back to their Schools after a 9-month Absence

How Govt. plans Implementation Plan for School Education under NEP

Newborn screening: Saving babies of the Future

Let us wake up to the fake menace

The Gaming Industry Recommends Niti Aayog Guidelines Cover All Online Skill Games, Not Just Fantasy Games

India CSR Network

  • Home
  • About Us
  • Team
  • Contact
  • Terms of Use
No Result
View All Result
  • Sustainability
  • CSR
  • Corporate Governance
  • More
    • NEWS
    • ARTICLES
    • INTERVIEWS
    • Books
    • Events
    • Knowledge
  • हिंदी
escort eskişehir - taxi - lidyabetbahis.net - mersin eskort -

Meritroyalbet

1