MUMBAI: ‘Panasonic Cricket Dil Se’ continued the cricket mania by giving the children of NGOs an exciting VR cricket experience. Panasonic along with Ranbir Kapoor presented television sets to NGO partners in an effort to broaden entertainment and knowledge opportunities of the children. Panasonic is giving away 100 television sets to NGOs engaged in working towards improving child welfare across various cities.
Sarthak Seth, Chief Marketing Officer said, “We wanted to spread the love for cricket and is a step towards uniting children with the world of entertainment and knowledge through Panasonic’s offerings. We believe in creating lasting moments and bringing them to life just like Panasonic TV’s do.”
Ritu Ghosh, Head, Corporate Affairs & CSR said, “We are working with children and youth through various CSR programmes focussed towards education and skill development. We intend to extend opportunities via our NGO partners, to the children with entertainment and knowledge solutions to broaden their horizons.”
Joining the cause, Ranbir Kapoor said, “It is a great initiative by the brand that not only encourages the sporting spirit in children but also gives them an opportunity to enhance their learning.”
The event encouraged the sporting spirit as it engaged the children in a friendly cricket match.