With an objective to contribute in preserving the environment, KARAM – India’s one of the leading Personal Protective Equipment (PPE) manufacturing companies – organized a tree plantation drive in collaboration with Uttar Pradesh State Industrial Development Corporation (UPSIDC) and Pollution Control Board (PCB) as part of its Corporate Social Responsibility (CSR) Initiative – KOSHISH.
In first of many steps towards a greener and more sustainable tomorrow, the company successfully planted over 3,000 trees in the Green Belt area of the UPSIDC today.
Considering the manifold benefits of trees including the release oxygen into the air, maintaining biodiversity, conserving water, preserving the soil, controlling the climate, and providing shelter for the fauna of the region in which they are planted, their importance in maintaining ecological balance cannot be overlooked.
Understanding the importance of giving back to the society and playing a part in making the world a better place, KARAM team partnered with the officials of UPSIDC and pollution control board (PCB) to acknowledge the great work being done by the departments and encouraged their teams to take part in the tree plantation drive.
Speaking about the initiative, Kavita Nigam, Chief Human Resources Officer at KARAM Group said, “As a responsible corporate brand, we have always believed in leading by example and bringing about a positive influence in our society. We are focused on preserving a pollution free ecosystem and create a sustainable future for the present and future generations. In this vein, we have taken yet another landmark step to address the acute challenges in afforestation and subsequent air pollution through the tree plantation drive. We are looking forward to expanding the programme to cover different parts of the country in the near future.”
“We at KARAM feel responsible towards the society and also the surrounding environment that we live in. KOSHISH is a modest effort that was initiated by KARAM in 2014 to organize various corporate social responsibility campaigns to contribute towards the society. Our Corporate Social Responsibility initiatives range from giving away a portion of company’s proceeds to the charity to implementing “greener business operations”, company said.
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