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Genesis Foundation to host 23rd edition of CEOs Sing

India CSR by India CSR
February 18, 2020
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Funds raised through the event will go towards treatment of critically ill children with heart disorders

BENGALURU: Genesis Foundation, the Gurgaon based NGO working towards treatment of under privileged children suffering from heart disorders, is all set for the 23rd edition of its musical fundraiser CEOs Sing in Bengaluru.

The event brings together CEOs and top-level executives from different industries to share stage for their passion for singing to raise funds for the cause. The event which is scheduled for February 23, 2020 at Taj Westend hotel will see participation from 10 CEOs and senior delegates.

In the past editions, top executives such as Philipe Haydon, President & CEO of The Himalaya Drug, Sanjeev Sarin, MD, Tata Coffee and Arati Rao, founder of B-Flat have showcased their support for the cause through this event.

This year, the line-up of star performers includes:

Philipe Haydon, CEO- The Himalaya Drug Company
Arati Rao, Founder- B Flat
Manoj and Usha Nair, President- Novel Office Space
Dr Thomas Chandy, CMD, and Chief of Orthopaedics- Hosmat Hospitals
Akshai Sarin, Founder & Happy Heart – BlessdBuy.com

Speaking about the event, Jyoti Sagar, Founder, Trustees, Genesis Foundation said, “Corporate heads love doing this. Every year we keep an eye out for CEOs who are music buffs and try to bring them on board. It is heart-warming to witness such commitment by these industry stalwarts. This event aims to create awareness of congenital heart defects and raise funds for saving little hearts through its lighthearted moments”.

Colleen Cassity, Executive Director, Oracle Corporate Citizenship, also commented saying, ““We are proud to support Genesis Foundation and their mission to save little hearts leveraging best-in-class technology. As a company, Oracle is committed to helping secure a bright future for young people across India. Over the past two years, our support has enabled Genesis Foundation to facilitate nearly 170 surgeries. Together, we hope to continue making a positive impact in coming years.”

Genesis Foundation facilitates medical treatment for critically ill under-privileged children suffering with Congenital Heart Defects. The support required in the said critical illness varies from specific surgeries (including neonatal), Cath Lab Interventions along with recovery and recuperation post-surgery.

So far, we have supported medical treatment of over 2400 critically ill children. The children supported by the Foundation belong to families with an income of less than or equal to Rs 10,000 per month and the parents are unable to afford treatment of these children who suffer from a serious life-threatening ailment.

100% of funds raised are used towards treatment of critically ill children as all overhead costs are borne by the founder trustees.

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India CSR is the largest media on CSR and sustainability offering diverse content across multisectoral issues on business responsibility. It covers Sustainable Development, Corporate Social Responsibility (CSR), Sustainability, and related issues in India. Founded in 2009, the organisation aspires to become a globally admired media that offers valuable information to its readers through responsible reporting.

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