NEW DELHI (India CSR): CBRE South Asia Pvt. Ltd, India’s leading real estate consulting firm, announced the launch of its 2025 CSR initiatives. The firm’s flagship initiative – ‘CBRE Ek Pehal’, is targeted to support migrant construction workers and their families across multiple identified areas, including education, healthcare, and slum infrastructure development across major cities in India. All the CSR initiatives under ‘CBRE Ek Pehal’ are tailored to meet the specific needs of the communities, ensuring that the outcome is both relevant and effective. Leveraging the partnerships and resources, CBRE India has already made significant strides, impacting more than 2,00,000 lives since the onset of the ‘CBRE Ek Pehal’ in India in 2019. Additionally, in CY 2025, CSR initiatives will impact over 1,50,000 beneficiaries. All the CSR initiatives are aligned to UN Sustainable Development Goals (SDGs), including SDG 2: Zero Hunger, SDG 3: Good Health and Well-being, SDG 4: Quality Education, SDG 6: Clean Water and Sanitation, SDG 10: Reduced Inequalities, SDG 11: Sustainable Cities and Communities.
NGO Partnership Network
As part of the 2025 CSR initiatives, CBRE has partnered with Bal Raksha Bharat (Formerly Save the Children), Ritanjali, Blood Connect Foundation, Child Heart Foundation, Institute for Research and Growth, and Shiksha. As part of the partnership, the NGOs will be working country-wide to implement the initiatives focused on improving availability and access to quality health, nutrition, and early child education for migrant labourers and their families across Delhi-NCR, Mumbai, Hyderabad, Pune, Bengaluru, Chennai, Lucknow and Kolkata.
Focus On Education
Partnership with Bal Raksha Bharat (Formerly Save the Children) will focus on establishing SMART classrooms and BLES (Basic Literacy and Education Skills) work in government primary schools across Chennai, Kolkata, Mumbai, Bangalore and Delhi-NCR. The initiatives will also support to enhance nutrition standard of children, migrant women labourers, and their families. This year, the collaboration intends to impact nearly 50,000 lives. Last year, the joint efforts of the partnership made a total impact on nearly 80,000 people.
Health And Sanitation
Ongoing initiatives with CBRE’s partner Ritanjali will see heightened efforts by offering health & nutrition practices, basic education, and awareness of sanitation practices for migrant workers and their families. Overall, the initiative will benefit around 40,000 lives this year.
Blood Donation Campaign
CBRE has partnered with Blood Connect Foundation for life-saving initiatives aimed at addressing the critical shortage of blood for paediatric needs, ensuring children with Thalassemia, cancer and birth complications receive safe blood. The initiative is focused on creating a sustainable impact that will help save countless young lives. Program titled Nannhi Muskaan is designed to develop sustainable, significant change to provide healthier, happier futures for children in need. CBRE has also collaborated with the Child Heart Foundation, which aims to organize health awareness sessions, set up health camps, and actively work towards the cause of treating children with heart diseases. Cumulatively, both these programs will impact the lives of over 30,000 beneficiaries.
Slum Development Program
This year, CBRE has also partnered with the Institute for Research and Growth to lay special emphasis on slum development in Mumbai and Gurgaon. Under this program, slums will be identified in each of these target locations, and activities will be initiated for the holistic development of building infrastructure, creating community halls, home repairing of the underprivileged, school wall painting etc. This program will impact over 5000 beneficiaries. With a focus on education, CBRE has partnered with ‘Shiksha’ to support education of the kids of around 5000 migrant labourers in Delhi-NCR. Under this program, a school will be adopted, and the children will be provided mid-day meals. Besides, the program will focus on developing the existing school infrastructure, providing educational support, addressing critical issues like malnutrition, and enhancing enhance academic performance of the children.
Leadership Statement Commitment
Anshuman Magazine, Chairman & CEO – India, South-East Asia, Middle East & Africa, CBRE, said, “We are driven to transform the lives of migrant labourers and their families across India’s with lasting impact and change. Our commitment to sustainable communities embodies our conviction in uplifting the most vulnerable by enhancing their livelihoods. We strive to empower such individuals to claim a life of dignity and fairness through better access to education, vital healthcare, and robust skill-building opportunities, we hope to support the communities’ progress.”
Impact And Expansion
To date, CBRE’s CSR program has impacted over two lakh construction workers across Chennai, Pune, Hyderabad, Delhi-NCR, and Mumbai, providing essential support through health camps, nutrition, and hygiene kits. Building on this success, this year’s efforts will expand with a focus on the identified areas. These programs aim to enhance well-being and create lasting positive change for migrant labourers and their families, reinforcing CBRE’s commitment to social responsibility and community upliftment.
(India CSR)
