TATA Projects Ltd will plant around 250,000 trees at its various project sites during the financial year 2019-20 (Apr-Mar) in a nationwide tree plantation drive, a company release said.
In a bid to address the depleting forest cover in the country, the infrastructure company flagged-off the fourth edition of its ‘Green Thumb’ campaign. The initiative is based on an online participation model – ‘You Click We Plant’.
“Green Thumb initiative is an idea to plant more trees through volunteering and showcasing it on digital platforms,” Vinayak Deshpande, managing director at Tata Projects said.
The plantation drive will be carried out at 160 project sites of the company, Deshpande said.
As part of its corporate social responsibility (CSR), Tata Projects will also be planting over 12000 trees in Anthagram village in Telangana. The move is to help the tribal communities in the region who have been affected by deforestation.
Tata Projects’ employees and associate companies will be taking part in the plantation drive. The tree plantation will also take place in Ramagundam village and various other project sites.
The initiative witnessed a resounding response at Bird Park site near the Dravyavati river where hundreds of school children and other prominent citizens came forward to help preserve the environment.
Lending its support to the initiative, the forest department in Andhra Pradesh has provided 300,000 saplings to be planted within the state.