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Home Corporate Social Responsibility

Max Life and Yes Bank Collaborate to Enhance Girl Child Mobility with the “Joy of Giving” Initiative

India CSR by India CSR
November 14, 2024
in Corporate Social Responsibility
Reading Time: 2 mins read
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MUMBAI (India CSR): In a meaningful step towards supporting the education and empowerment of young girls from under-served backgrounds, Max Life Insurance Company Ltd. (“Max Life”/ “Company”) in collaboration with Yes Bank organized the “Joy of Giving” initiative to provide bicycles to government school girls. This initiative aims to empower these young girls with the means to commute easily from home to school, promoting independence and accessibility to education, and enabling them to build a sharper, brighter future. Held at BMC School in Santa Cruz, Mumbai, the event underscores Max Life’s commitment to enhancing mobility and educational access for young girls through easy transportation.

Promoting Gender Equality and Access to Education

By providing these bicycles, Max Life Insurance and Yes Bank aim to promote gender equality, improve access to education, and empower the next generation of women leaders. The bicycles are a significant support for young girls facing challenges related to distance, offering them greater access to education and opportunities.

Attendance by Senior Leaders

The event was attended by senior leaders from both organizations, including Sanjiv Kumar Roy, Country Head – Fee-Based Products and Service Experience, Yes Bank; and Anurag Gupta, EVP & Head – Direct Sales Force & Yes Bank Partnership, Max Life Insurance.

Max Life Insurance’s Commitment to Social Impact

Max Life Insurance is committed to fostering a brighter future for India’s youth. Through various Corporate Social Responsibility (CSR) initiatives, the company strives to make a positive impact on society. The “Joy of Giving” initiative aligns with Max Life’s vision of empowering individuals and communities. By creating avenues for girls to learn and succeed, we take a powerful step toward a world where every girl has the opportunity to thrive.

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