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Mastering Diverse Domains: From Framework Development to AR/VR Technology

India CSR by India CSR
March 2, 2022
in News
Reading Time: 3 mins read
Anvesh Gunuganti
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Manish Kumar

Words Manish Kumar

The game of business is being changed with the introduction of AR and VR in different sectors. Augmented reality (AR) enhances one’s environment by overlaying digital elements onto a live view, typically using a smartphone’s camera. In contrast, virtual reality (VR) provides a fully immersive experience, substituting the real world with a simulated environment. By offering virtual environments and interactive models, applications utilizing AR and VR technology can enhance work processes, create more realistic training experiences, and simplify complex tasks for users.

Anvesh Gunuganti, a thought leader and an important contributor to the filed, has developed sophisticated frameworks that merge traditional software development with immersive technologies to enhance the user experience in a wide variety of applications. Such frameworks would enable people to access both physical and digital worlds which will give an easy foundation to experiences of immersivity, while processes for the development of software become further efficient. Gunuganti has also engaged with the industry-leading organizations and the IEEE working groups on standards related to AR/VR, helping form the benchmarks for their growth and evolution. His work, “Augmented Reality in the Workplace: Bridging Physical and Digital Realities” marks a difference in how organizations approach the use of AR and VR technologies, especially in terms of cybersecurity.

He has assisted the development of several products and strategies, such as leading the development of an augmented reality retail integration application. It encourages users to view products using their mobile phones which evidently increased user engagement and sales conversions. He had also designed a VR based architectural visualization tool for a multinational construction corporation. It allowed collaboration between architects and client in a VR space that cut down the project delivery time by 20%. Furthermore, Gunuganti was among the foremost developers of a system to use AR/VR systems augmented reality systems in cyber security training which enhanced the understanding and remembering of essential security systems.

The adoption of an AR-based training system reduced the time it takes to onboard employees by 30%. Immersive technology is implemented in a manner that brings forth innovative models that effectively make learning environments even better and attract individuals for workforce readiness. Using AR solutions transforms the traditional methods of training and offers an immersive learning experience while making the learning curve less steep for the new employees in any organization. Along with that, the development of a VR framework in distributed remote collaboration has shown measurable impact on team dynamics. Through increasing team efficiency by 25% across geographically dispersed environments, this work showcases how immersive technologies are critical in collaborative working. With more people engaging in remote work, workspaces powered through VR make for real-time communication channels to let teams from all walks connect properly and function, despite the difference in their physical location.

The relatively low adoption of AR and VR technologies in this industry is challenging, and so is the technical implementation, where the tools are combined with older legacy systems. Another area of significance in the further development of AR and VR technologies is cost management. Optimizing frameworks to run on affordable hardware democratized access to immersive technologies. This strategic approach allows a broader range of organizations to leverage AR and VR to enhance their operations without having to incur costs that are too prohibitive.

“I believe the future lies in seamless integration between AR/VR and AI, allowing for even smarter and more adaptive experiences”, Gunugunti added. This convergence could bring even smarter and more adaptive experiences that enhance operational efficiency across various sectors. A growing emphasis on security will be essential in protecting users and data as more immersive environments become increasingly prevalent. The groundwork laid through innovation will shape a secure, interesting future for AR and VR technologies.

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Manish Kumar is a news editor at India CSR.

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India CSR is the largest media on CSR and sustainability offering diverse content across multisectoral issues on business responsibility. It covers Sustainable Development, Corporate Social Responsibility (CSR), Sustainability, and related issues in India. Founded in 2009, the organisation aspires to become a globally admired media that offers valuable information to its readers through responsible reporting.

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