Launched a value based story book ‘A Worm in the Apple’ to benefit both privileged and underprivileged children


IndiaCSR News Network


MUMBAI: Spreading cheer on Christmas eve, Dr. Huzaifa Khorakiwala, Trustee and CEO – Wockhardt Foundation and Author Enakshi Sengupta launched a book titled ‘A Worm in the Apple’ at Oxford bookstore, Churchgate. The book spins value based tales for children explaining what is right and what is wrong.

At the launch event, Author Enakshi Sengupta narrated a story from the book to give the book enthusiasts a feel of the book. Elaborating on the content of the book Enakshi said, “Teaching moral values to children and instilling positive values in them is an important part of parenting. Since children love reading stories, I felt the need to explain the importance of values to them through a book of stories on sins and values. A Worm in the Apple’ is a collection of 6 short stories explaining 6 out of 7 sins for children. This value-based storybook aims to benefit both privileged and underprivileged children. Through this book, I feel proud to be associated with Khel Khel Mein, an initiative of Wockhardt Foundation dedicated towards giving a better life to children.”

45 per cent proceeds of the book, which is the entire royalty received by the author from the publisher will go to Khel Khel Mein, a unique initiative of Wockhardt Foundation, comprising of edu-recreational centres for the underprivileged children aged 6 to 12 years. The programme teaches values and good habits to underprivileged children through fun and play.

Dr. Huzaifa Khorakiwala, Trustee and CEO – Wockhardt Foundation said “I am thankful to Enakshi Sengupta for associating with Khel Khel Mein and through her book helping raise funds for such a noble cause. I urge parents and primary education authorities to endorse and purchase the book that will doubly benefit the children of society as well as the underprivileged children in our city.”

Enakshi Sengupta is an academic and management consultant by profession who writes for children hoping they would create a world of imagination with an abundance of creativity.

The book costing Rs. 125 will be available for purchase at Oxford book store and e-commerce websites – Flipkart and eBay.

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