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Home Corporate Social Responsibility

IndusInd Bank and BFIL Drive Agricultural Empowerment Through Bharat Sanjeevani Krishi Utthan Initiative

India CSR by India CSR
November 18, 2024
in Corporate Social Responsibility
Reading Time: 3 mins read
IndusInd Bank and BFIL Collaborate with Ministry of Agriculture to Launch Bharat Sanjeevani Krishi Utthan Initiative
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NEW DELHI (India CSR): IndusInd Bank Limited (IBL) and Bharat Financial Inclusion Limited (BFIL), a wholly owned subsidiary of IBL announced a collaboration with the Ministry of Agriculture and Farmers Welfare (MoA & FW), Government of India, to launch the Bharat Sanjeevani Krishi Utthan initiative. This initiative aims to support the government’s flagship program, “Formation and Promotion of 10,000 Farmer Producer Organizations (FPOs)” providing a robust framework to empower FPOs across the country.

FPOs Enhance Farmers’ Bargaining Power and Income

FPOs enable farmers to enhance their bargaining power, leverage economies of scale, reduce cost of production, and enhance farmers’ incomes through aggregation of their agricultural produce, thus playing a key role towards sustainable incomes. This Central Sector Scheme is part of the Government’s broader strategy to boost agricultural productivity and profitability, particularly for marginalized farmers. This collaboration driven through BFIL and IBL’s Corporate Social Responsibility (CSR) initiatives aims to enhance agricultural productivity, promote sustainable farming practices, and improve farmers’ income consistently, across 11 states: Andhra Pradesh, Bihar, Jharkhand, Karnataka, Madhya Pradesh, Maharashtra, Odisha, Rajasthan, Telangana, Uttar Pradesh, and West Bengal.

Bharat Sanjeevani Krishi Utthan Initiative to Support FPO Projects

Under Bharat Sanjeevani Krishi Utthan initiative, BFIL and IBL will set up a Centralized Project Management Unit (CPMU) at the national level and in 11 target states to effectively monitor, support, and guide the implementation of FPO projects. The MoU marks the first formal collaboration of the Ministry of Agriculture with corporate entities to achieve FPO development goals, underlining the efforts to forge innovative public-private partnerships for rural empowerment. Through this MoU, BFIL and IBL will provide technical support in areas like data management, capacity-building, and IT infrastructure, creating a sustainable growth path for the FPOs by helping them optimize their operations, build resilience, and scale their businesses. BFIL and IBL will deploy experts in the areas of agriculture/horticulture production, food processing technology, market linkages, cold chains, social sector, etc., to coordinate day-to-day activities to help drive the program.

Collaboration Formalized Through MoU

The MoU was signed by Ministry of Agriculture and Farmers Welfare (MoA & FW), Government of India, BFIL and IBL.

Comments from Key Stakeholders

Commenting on this significant partnership, Mr. Faiz Ahmed Kidwai, Additional Secretary, MoA & FW, GoI, said, “BFIL and IBL’s commitment to leveraging technology in agriculture is commendable. By utilizing IT solutions, providing project management support, and extending their expertise, BFIL & IBL are empowering farmers to make data-driven decisions and enhance their production practices, contributing to the growth and sustainability of the agricultural sector.”

Srinivas Bonam, Head – Inclusive Banking, CSR & Sustainability, IBL, said, “Our collaboration with the Government of India, reflects a milestone in our journey towards fostering sustainable and inclusive growth. By expanding our support from agri-allied services to mainstream agriculture, we are aligning with the national goal of agricultural resilience and empowerment for rural India.”

J Sridharan, Executive Vice Chairman, BFIL, added, “Through this MoU with the Ministry of Agriculture to launch Bharat Sanjeevani Krishi Utthan initiative supporting FPOs, we are proud to contribute technology-driven solutions that benefit farmers directly. Our consistent work in agri-allied sectors has prepared us well to now apply similar expertise to agriculture, where we aim to build strong, productive FPOs that will improve the farmers’ income robustly and in a sustainable way.”

Extending Support from Agri-Allied to Agriculture

Having successfully demonstrated their expertise in the agri-allied sectors through the Bharat Sanjeevani, a digital initiative that supports rural communities by providing comprehensive veterinary services directly to farmers, BFIL and IBL are now extending their support to the agriculture sector through this partnership with the Ministry of Agriculture. BFIL, IBL and the Ministry will jointly review progress on a quarterly basis, ensuring the achievement of project milestones and addressing any challenges that may arise.

Commitment to Agricultural Growth and Sustainability

Building on this partnership with the Government of India, BFIL and IBL reaffirm their dedication to the growth and sustainability of India’s agricultural sector by providing essential resources and support to farmers.

(India CSR)

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India CSR is the largest media on CSR and sustainability offering diverse content across multisectoral issues on business responsibility. It covers Sustainable Development, Corporate Social Responsibility (CSR), Sustainability, and related issues in India. Founded in 2009, the organisation aspires to become a globally admired media that offers valuable information to its readers through responsible reporting.

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