Book Title: Indian Corporate Citizenship (Case Study on CSR)
Author: Bimal R Bhatt
Hardcover: 206 pages
Publisher: Himalaya Publishing House Pvt. Ltd.; First Edition edition (2016)
Product Dimensions: 24.4 x 18.4 x 1.3 cm
The issue of responsible care and behavior by corporates towards society is not new. Every individual has a right to have a balanced life with requisite education, shelter, food, health facilities, expression of views with ideas and also to think about others on Mother Earth.
Lot of things has been discussed, analyzed across India since years on Corporate Citizenship but somehow society is not getting the desired attention as expected. The included views, actions, supports, results and care shows responsibility by the researched corporates (other than government owned corporates), can be treated as a case study for large number of laggards.
You may argue that some of the activities like reduction in pollution, saving of energy, good product packaging and advertisement, water conservation, etc. are business imperative rather than service to the society. By accepting this viewpoint also, this practical insight should help in quick and simple actions at an early time, even by small and medium enterprises and naturally, other large corporates who are still adamant in their business approach, some sort of arrogance even under threat of evacuation in acute global challenges and competition. Such corporates are undermining the power of civil society which can destroy them completely.
May the combination of GANDHIJI and SARDAR PATEL, will have to come to the stage to pressurize socio-economic organizations. Let’s create great awareness in schools, colleges, management institutes and other socio-economic organizations for a peaceful, growing, equal, happy and enjoying society taking into account the benefits of socialism and capitalism, compassionate capitalism.