• India CSR Awards 2025
  • India CSR Leadership Summit
  • Guest Posts
Saturday, January 17, 2026
India CSR
  • Home
  • Corporate Social Responsibility
    • Art & Culture
    • CSR Leaders
    • Child Rights
    • Culture
    • Education
    • Gender Equality
    • Around the World
    • Skill Development
    • Safety
    • Covid-19
    • Safe Food For All
  • Sustainability
    • Sustainability Dialogues
    • Sustainability Knowledge Series
    • Plastics
    • Sustainable Development Goals
    • ESG
    • Circular Economy
    • BRSR
  • Corporate Governance
    • Diversity & Inclusion
  • Interviews
  • SDGs
    • No Poverty
    • Zero Hunger
    • Good Health & Well-Being
    • Quality Education
    • Gender Equality
    • Clean Water & Sanitation – SDG 6
    • Affordable & Clean Energy
    • Decent Work & Economic Growth
    • Industry, Innovation & Infrastructure
    • Reduced Inequalities
    • Sustainable Cities & Communities
    • Responsible Consumption & Production
    • Climate Action
    • Life Below Water
    • Life on Land
    • Peace, Justice & Strong Institutions
    • Partnerships for the Goals
  • Articles
  • Events
  • हिंदी
  • More
    • Business
    • Finance
    • Environment
    • Economy
    • Health
    • Around the World
    • Social Sector Leaders
    • Social Entrepreneurship
    • Trending News
      • Important Days
        • Festivals
      • Great People
      • Product Review
      • International
      • Sports
      • Entertainment
    • Case Studies
    • Philanthropy
    • Biography
    • Technology
    • Lifestyle
    • Sports
    • Gaming
    • Knowledge
    • Home Improvement
    • Words Power
    • Chief Ministers
No Result
View All Result
  • Home
  • Corporate Social Responsibility
    • Art & Culture
    • CSR Leaders
    • Child Rights
    • Culture
    • Education
    • Gender Equality
    • Around the World
    • Skill Development
    • Safety
    • Covid-19
    • Safe Food For All
  • Sustainability
    • Sustainability Dialogues
    • Sustainability Knowledge Series
    • Plastics
    • Sustainable Development Goals
    • ESG
    • Circular Economy
    • BRSR
  • Corporate Governance
    • Diversity & Inclusion
  • Interviews
  • SDGs
    • No Poverty
    • Zero Hunger
    • Good Health & Well-Being
    • Quality Education
    • Gender Equality
    • Clean Water & Sanitation – SDG 6
    • Affordable & Clean Energy
    • Decent Work & Economic Growth
    • Industry, Innovation & Infrastructure
    • Reduced Inequalities
    • Sustainable Cities & Communities
    • Responsible Consumption & Production
    • Climate Action
    • Life Below Water
    • Life on Land
    • Peace, Justice & Strong Institutions
    • Partnerships for the Goals
  • Articles
  • Events
  • हिंदी
  • More
    • Business
    • Finance
    • Environment
    • Economy
    • Health
    • Around the World
    • Social Sector Leaders
    • Social Entrepreneurship
    • Trending News
      • Important Days
        • Festivals
      • Great People
      • Product Review
      • International
      • Sports
      • Entertainment
    • Case Studies
    • Philanthropy
    • Biography
    • Technology
    • Lifestyle
    • Sports
    • Gaming
    • Knowledge
    • Home Improvement
    • Words Power
    • Chief Ministers
No Result
View All Result
India CSR
No Result
View All Result
Home More

SAAHAS, GIZ, Tetra Pak India and Coca-Cola India share learnings from source segregation campaign

India CSR by India CSR
February 21, 2019
in More
Reading Time: 3 mins read
Share Share Share Share
WhatsApp icon
WhatsApp — Join Us
Instant updates & community
Google News icon
Google News — Follow Us
Get our articles in Google News feed

NEW DELHI: SAAHAS, a non-profit organization, Deutsche Gesellschaft für Internationale Zusammenarbeit (GIZ) GmbH (Implementing agency on behalf of German Govt.), Tetra Pak India, and Coca-Cola India have shared the learnings of Alag Karo, a source segregation program in Gurugram, at a multi-stakeholder event at India Habitat Centre, New Delhi.

The event brought together experts and practitioners from solid waste management to discuss implementation challenges, approach and learnings of source segregation programs in various cities in India including Gurugram, Bengaluru and Delhi. Insights from these programs can be used to scale up these projects or launch similar projects across other states in the country.

Many of these insights have been included in a report that highlights the impact of source segregation of waste in residential apartment complexes under Alag Karo program (covering close to 20,000 houses). This report also documents a 10-step process that an apartment community should follow to implement source segregation and sustain it. This is further elaborated through case studies encapsulating details of challenges faced and solutions developed during the program implementation.

The event was attended by esteemed dignitaries including Ritesh Kumar Singh, Joint Secretary, Ministry of Environment, Forest and Climate Change, Vinod Kumar Jindal, Joint Secretary, Ministry of Housing and Urban Affairs and Yashpal Yadav, Commissioner, Municipal Corporation, Gurugram (MCG). Swachh Bharat Ambassador, Sourav Ganguly, was the special guest at the event.

Divya Tewari, CEO, SAAHAS, said, “This was a unique program for SAAHAS as we were launching Source Segregation drive at a City level. Up until then we had done it at a smaller scale in a single colony or a village. The program had stiff targets but the team went about it very systematically, a seemingly simple idea of Source Segregation when executed at an apartment level has many operational complexities associated. We got very enthusiastic response from the citizen of Gurugram, many volunteers pitched in at their respective apartments and localities. Icing on the cake was when 14 of these communities also started on-site composting ensuring biodegradable waste got recycled inside the premises.  Each apartment/school brought in new learnings and has helped us evolve a detailed step-by-step approach for implementing and sustaining Source Segregation. We appreciate the support provided from our program partners, Coke, Tetra Pak and GIZ and also MCG; the success achieved is because of the strong team work.”

The key aspects that have emerged during Alag Karo implementation in the Apartments are as follows:

  1. Bringing about overall Attitudinal Change

The participation of urban community in waste management is critically dependent on its attitude towards this issue.  ‘Alag Karo’ program through its various public campaigns was able to bring about this change and raise public participation. It has also been able to instill a sense of ownership among the citizens about their city. They were also sensitised to the plight of the waste workers who had to scavenge through their mixed waste.  The residents are taking responsibility of their own waste by way of source segregation. 

  1. Role of Door-to-Door collection

During the program, it was experienced that door-to-door collection of waste was critical in hitting 90% plus levels of source segregation as the collector was able to pinpoint the defaulters and give feedback to the specific residents.

  1. Effective Information Education and Communication (IEC) for the success of the project

Interesting and engaging IEC including games and competitive activities ensured strong positive engagement with the program. This demonstrates the importance of education and publicity in the source segregation of waste.

  1.  Strong Coordination between the Resident Welfare Association (RWA) & the Volunteers in the program

It is important that RWA and the volunteers work in tandem to ensure successful implementation of the program. Additionally, the leadership of RWA is critical for program sustenance.

  1. In- situ composting helps in building the sustainability of the program

It has been observed that on-site composting of wet waste brings out a sense of ownership and pride among the residents, as they witness ‘waste to resource’ as part of the process. They also feel proud of the fact that they can generate employment at the base of the pyramid which has led to an improvement in source segregation of waste in these apartments.

The Alag Karo program was launched on 6th September 2017. By the end of Dec 2018, 24,000 households had been sensitized across 50 RWAs on source segregation and more than 1 lac people had been sensitized through various public campaigns.

Saahas a ‘Not for Profit’ organization was set up in 2001 under the Society’s Act.  Saahas is primarily focusing on programs based on the concepts of ‘Source Segregation and ‘Decentralized Waste Management’ within the framework of the Municipal Solid Waste Management and Handling Rules 2016.

Ambedkar Chamber
ADVERTISEMENT
ESG Professional Network
ADVERTISEMENT
India CSR Image 1 India CSR Image 2
India Sustainability Awards 2026 India Sustainability Awards 2026
Tags: Role of Door-to-Door collectionWaste Collection

CSR, Sustainability, and ESG success stories hindustan zinc
ADVERTISEMENT
India CSR

India CSR

India CSR is the largest media on CSR and sustainability offering diverse content across multisectoral issues on business responsibility. It covers Sustainable Development, Corporate Social Responsibility (CSR), Sustainability, and related issues in India. Founded in 2009, the organisation aspires to become a globally admired media that offers valuable information to its readers through responsible reporting.

Related Posts

India’s Veteran journalist Vinod Dua passes away
More

India’s Veteran journalist Vinod Dua passes away

4 years ago
India CSR
More

Republic or Democratic?

5 years ago
Dr. H. Chaturvedi on Stem Education in India at STEM – CSR Roundtable
Corporate Social Responsibility

How can we conserve water amidst the Coronavirus crisis?

6 years ago
Dr. H. Chaturvedi on Stem Education in India at STEM – CSR Roundtable
More

Toyota Kirloskar Motor temporarily halts production at its Plant in Bidadi, Karnataka

6 years ago
Dr. H. Chaturvedi on Stem Education in India at STEM – CSR Roundtable
Corporate Social Responsibility

Govt. seeks public comments on Corporate Social Responsibility Policy (CSR) Amendment Rules, 2020

6 years ago
Dr. H. Chaturvedi on Stem Education in India at STEM – CSR Roundtable
Corporate Social Responsibility

Govt to amend CSR rules under companies law, invites public comments

6 years ago
Load More
Ambedkar Chamber
ADVERTISEMENT
India Sustainability Awards 2026
ADVERTISEMENT

LATEST NEWS

Explore The Best Online Tutor Jobs In Delhi For Teachers And Freshers

The Authenticity Gold Rush: Why Human-Centric Writing is the Ultimate Competitive Advantage in 2025

Addressing Male Infertility in Coimbatore: Ways Modern Medicine Can Help

Everything NRIs Need to Know About FCNR Accounts

4 Swipe Machine Security Features Every Merchant Should Know

TeaMax Café Reflects on 2025: Brewing Bold Growth Across India

Ad 1 Ad 2 Ad 3
ADVERTISEMENT
ESG Professional Network
ADVERTISEMENT

TOP NEWS

Everything NRIs Need to Know About FCNR Accounts

ALTPORT Launches a Process-Driven Alternative Investment Platform for HNIs, UHNIs & Global Investors

MISHTI Meet in Vijayawada Focuses on Mangrove Conservation and Coastal Livelihoods

Akash Advisors Launches Comprehensive Hospital Planning & Management Consulting to Strengthen India’s Healthcare Infrastructure

4 Swipe Machine Security Features Every Merchant Should Know

24-Year-Old Akash Santra Brings Next-Gen Gaming Experience to the Heart of Ahmedabad with Game Arena Station on CG Road

Load More
STEM Learning STEM Learning STEM Learning
ADVERTISEMENT

Interviews

Sudeep Agrawal, CFO & Head – CSR, Ashirvad by Aliaxis
Interviews

Integrating Financial Leadership With Impactful CSR Initiatives: An Interview with Sudeep Agrawal, Ashirvad by Aliaxis

by India CSR
December 29, 2025

How Ashirvad by Aliaxis embeds sustainability into its core business strategy.

Read moreDetails
Sakina Baker, Head – CSR, Bosch Limited, and Head – Bosch India Foundation

Driving Social Innovation & Inclusive Skilling: An Exclusive Interview with Sakina Baker of Bosch India

December 1, 2025
Sita Ram Gupta speaking at the 16th India CSR Summit in New Delhi on November 21, 2025. © India CSR

Life is a Forward Progression, not a Backward Regression, Says Sita Ram Gupta

November 26, 2025
Brijesh Agarwal, Co-Founder of IndiaMART InterMESH Limited

Driving Education and Skill Development Through CSR: An Interview with Brijesh Agarwal of IndiaMART

November 10, 2025
Load More
Facebook Twitter Youtube LinkedIn Instagram
India CSR Logo

India CSR is the largest tech-led platform for information on CSR and sustainability in India offering diverse content across multisectoral issues. It covers Sustainable Development, Corporate Social Responsibility (CSR), Sustainability, and related issues in India. Founded in 2009, the organisation aspires to become a globally admired media that offers valuable information to its readers through responsible reporting. To enjoy the premium services, we invite you to partner with us.

Follow us on social media:


Dear Valued Reader

India CSR is a free media platform that provides up-to-date information on CSR, Sustainability, ESG, and SDGs. We need reader support to continue delivering honest news. Donations of any amount are appreciated.

Help save India CSR.

Donate Now

Donate at India CSR

  • About India CSR
  • Team
  • India CSR Awards 2025
  • India CSR Leadership Summit
  • Partnership
  • Guest Posts
  • Services
  • ESG Professional Network
  • Content Writing Services
  • Business Information
  • Contact
  • Privacy Policy
  • Terms of Use
  • Donate

Copyright © 2025 - India CSR | All Rights Reserved

No Result
View All Result
  • Home
  • Corporate Social Responsibility
    • Art & Culture
    • CSR Leaders
    • Child Rights
    • Culture
    • Education
    • Gender Equality
    • Around the World
    • Skill Development
    • Safety
    • Covid-19
    • Safe Food For All
  • Sustainability
    • Sustainability Dialogues
    • Sustainability Knowledge Series
    • Plastics
    • Sustainable Development Goals
    • ESG
    • Circular Economy
    • BRSR
  • Corporate Governance
    • Diversity & Inclusion
  • Interviews
  • SDGs
    • No Poverty
    • Zero Hunger
    • Good Health & Well-Being
    • Quality Education
    • Gender Equality
    • Clean Water & Sanitation – SDG 6
    • Affordable & Clean Energy
    • Decent Work & Economic Growth
    • Industry, Innovation & Infrastructure
    • Reduced Inequalities
    • Sustainable Cities & Communities
    • Responsible Consumption & Production
    • Climate Action
    • Life Below Water
    • Life on Land
    • Peace, Justice & Strong Institutions
    • Partnerships for the Goals
  • Articles
  • Events
  • हिंदी
  • More
    • Business
    • Finance
    • Environment
    • Economy
    • Health
    • Around the World
    • Social Sector Leaders
    • Social Entrepreneurship
    • Trending News
      • Important Days
      • Great People
      • Product Review
      • International
      • Sports
      • Entertainment
    • Case Studies
    • Philanthropy
    • Biography
    • Technology
    • Lifestyle
    • Sports
    • Gaming
    • Knowledge
    • Home Improvement
    • Words Power
    • Chief Ministers

Copyright © 2025 - India CSR | All Rights Reserved

This website uses cookies. By continuing to use this website you are giving consent to cookies being used. Visit our Privacy and Cookie Policy.