• India CSR Awards 2025
  • Guest Posts
Sunday, July 6, 2025
  • Login
India CSR
  • Home
  • Corporate Social Responsibility
    • Art & Culture
    • CSR Leaders
    • Child Rights
    • Culture
    • Education
    • Gender Equality
    • Around the World
    • Skill Development
    • Safety
    • Covid-19
    • Safe Food For All
  • Sustainability
    • Sustainability Dialogues
    • Sustainability Knowledge Series
    • Plastics
    • Sustainable Development Goals
    • ESG
    • Circular Economy
    • BRSR
  • Corporate Governance
    • Diversity & Inclusion
  • Interviews
  • SDGs
    • No Poverty
    • Zero Hunger
    • Good Health & Well-Being
    • Quality Education
    • Gender Equality
    • Clean Water & Sanitation – SDG 6
    • Affordable & Clean Energy
    • Decent Work & Economic Growth
    • Industry, Innovation & Infrastructure
    • Reduced Inequalities
    • Sustainable Cities & Communities
    • Responsible Consumption & Production
    • Climate Action
    • Life Below Water
    • Life on Land
    • Peace, Justice & Strong Institutions
    • Partnerships for the Goals
  • Articles
  • Events
  • हिंदी
  • More
    • Business
    • Finance
    • Environment
    • Economy
    • Health
    • Around the World
    • Social Sector Leaders
    • Social Entrepreneurship
    • Trending News
      • Important Days
        • Festivals
      • Great People
      • Product Review
      • International
      • Sports
      • Entertainment
    • Case Studies
    • Philanthropy
    • Biography
    • Technology
    • Lifestyle
    • Sports
    • Gaming
    • Knowledge
    • Home Improvement
    • Words Power
    • Chief Ministers
No Result
View All Result
  • Home
  • Corporate Social Responsibility
    • Art & Culture
    • CSR Leaders
    • Child Rights
    • Culture
    • Education
    • Gender Equality
    • Around the World
    • Skill Development
    • Safety
    • Covid-19
    • Safe Food For All
  • Sustainability
    • Sustainability Dialogues
    • Sustainability Knowledge Series
    • Plastics
    • Sustainable Development Goals
    • ESG
    • Circular Economy
    • BRSR
  • Corporate Governance
    • Diversity & Inclusion
  • Interviews
  • SDGs
    • No Poverty
    • Zero Hunger
    • Good Health & Well-Being
    • Quality Education
    • Gender Equality
    • Clean Water & Sanitation – SDG 6
    • Affordable & Clean Energy
    • Decent Work & Economic Growth
    • Industry, Innovation & Infrastructure
    • Reduced Inequalities
    • Sustainable Cities & Communities
    • Responsible Consumption & Production
    • Climate Action
    • Life Below Water
    • Life on Land
    • Peace, Justice & Strong Institutions
    • Partnerships for the Goals
  • Articles
  • Events
  • हिंदी
  • More
    • Business
    • Finance
    • Environment
    • Economy
    • Health
    • Around the World
    • Social Sector Leaders
    • Social Entrepreneurship
    • Trending News
      • Important Days
        • Festivals
      • Great People
      • Product Review
      • International
      • Sports
      • Entertainment
    • Case Studies
    • Philanthropy
    • Biography
    • Technology
    • Lifestyle
    • Sports
    • Gaming
    • Knowledge
    • Home Improvement
    • Words Power
    • Chief Ministers
No Result
View All Result
India CSR
No Result
View All Result
Home More

SAAHAS, GIZ, Tetra Pak India and Coca-Cola India share learnings from source segregation campaign

India CSR by India CSR
in More
Reading Time: 3 mins read
26
VIEWS
Share Share Share Share

NEW DELHI: SAAHAS, a non-profit organization, Deutsche Gesellschaft für Internationale Zusammenarbeit (GIZ) GmbH (Implementing agency on behalf of German Govt.), Tetra Pak India, and Coca-Cola India have shared the learnings of Alag Karo, a source segregation program in Gurugram, at a multi-stakeholder event at India Habitat Centre, New Delhi.

The event brought together experts and practitioners from solid waste management to discuss implementation challenges, approach and learnings of source segregation programs in various cities in India including Gurugram, Bengaluru and Delhi. Insights from these programs can be used to scale up these projects or launch similar projects across other states in the country.

Many of these insights have been included in a report that highlights the impact of source segregation of waste in residential apartment complexes under Alag Karo program (covering close to 20,000 houses). This report also documents a 10-step process that an apartment community should follow to implement source segregation and sustain it. This is further elaborated through case studies encapsulating details of challenges faced and solutions developed during the program implementation.

The event was attended by esteemed dignitaries including Ritesh Kumar Singh, Joint Secretary, Ministry of Environment, Forest and Climate Change, Vinod Kumar Jindal, Joint Secretary, Ministry of Housing and Urban Affairs and Yashpal Yadav, Commissioner, Municipal Corporation, Gurugram (MCG). Swachh Bharat Ambassador, Sourav Ganguly, was the special guest at the event.

Divya Tewari, CEO, SAAHAS, said, “This was a unique program for SAAHAS as we were launching Source Segregation drive at a City level. Up until then we had done it at a smaller scale in a single colony or a village. The program had stiff targets but the team went about it very systematically, a seemingly simple idea of Source Segregation when executed at an apartment level has many operational complexities associated. We got very enthusiastic response from the citizen of Gurugram, many volunteers pitched in at their respective apartments and localities. Icing on the cake was when 14 of these communities also started on-site composting ensuring biodegradable waste got recycled inside the premises.  Each apartment/school brought in new learnings and has helped us evolve a detailed step-by-step approach for implementing and sustaining Source Segregation. We appreciate the support provided from our program partners, Coke, Tetra Pak and GIZ and also MCG; the success achieved is because of the strong team work.”

The key aspects that have emerged during Alag Karo implementation in the Apartments are as follows:

  1. Bringing about overall Attitudinal Change

The participation of urban community in waste management is critically dependent on its attitude towards this issue.  ‘Alag Karo’ program through its various public campaigns was able to bring about this change and raise public participation. It has also been able to instill a sense of ownership among the citizens about their city. They were also sensitised to the plight of the waste workers who had to scavenge through their mixed waste.  The residents are taking responsibility of their own waste by way of source segregation. 

  1. Role of Door-to-Door collection

During the program, it was experienced that door-to-door collection of waste was critical in hitting 90% plus levels of source segregation as the collector was able to pinpoint the defaulters and give feedback to the specific residents.

  1. Effective Information Education and Communication (IEC) for the success of the project

Interesting and engaging IEC including games and competitive activities ensured strong positive engagement with the program. This demonstrates the importance of education and publicity in the source segregation of waste.

  1.  Strong Coordination between the Resident Welfare Association (RWA) & the Volunteers in the program

It is important that RWA and the volunteers work in tandem to ensure successful implementation of the program. Additionally, the leadership of RWA is critical for program sustenance.

  1. In- situ composting helps in building the sustainability of the program

It has been observed that on-site composting of wet waste brings out a sense of ownership and pride among the residents, as they witness ‘waste to resource’ as part of the process. They also feel proud of the fact that they can generate employment at the base of the pyramid which has led to an improvement in source segregation of waste in these apartments.

The Alag Karo program was launched on 6th September 2017. By the end of Dec 2018, 24,000 households had been sensitized across 50 RWAs on source segregation and more than 1 lac people had been sensitized through various public campaigns.

Saahas a ‘Not for Profit’ organization was set up in 2001 under the Society’s Act.  Saahas is primarily focusing on programs based on the concepts of ‘Source Segregation and ‘Decentralized Waste Management’ within the framework of the Municipal Solid Waste Management and Handling Rules 2016.

IndiaCSR Whatsapp Channel
Tags: Role of Door-to-Door collectionWaste Collection

India CSR offers strategic corporate outreach opportunities to amplify your brand’s CSR, Sustainability, and ESG success stories.

📩 Contact us at: biz@indiacsr.in

Let’s collaborate to amplify your brand’s impact in the CSR and ESG ecosystem.

India CSR

India CSR

India CSR is the largest media on CSR and sustainability offering diverse content across multisectoral issues on business responsibility. It covers Sustainable Development, Corporate Social Responsibility (CSR), Sustainability, and related issues in India. Founded in 2009, the organisation aspires to become a globally admired media that offers valuable information to its readers through responsible reporting.

Related Posts

India’s Veteran journalist Vinod Dua passes away
More

India’s Veteran journalist Vinod Dua passes away

4 years ago
373
India CSR
More

Republic or Democratic?

4 years ago
280
Dr. H. Chaturvedi on Stem Education in India at STEM – CSR Roundtable
Corporate Social Responsibility

How can we conserve water amidst the Coronavirus crisis?

5 years ago
42
Dr. H. Chaturvedi on Stem Education in India at STEM – CSR Roundtable
Corporate Social Responsibility

Toyota Kirloskar Motor temporarily halts production at its Plant in Bidadi, Karnataka

5 years ago
57
Dr. H. Chaturvedi on Stem Education in India at STEM – CSR Roundtable
Corporate Social Responsibility

Govt. seeks public comments on Corporate Social Responsibility Policy (CSR) Amendment Rules, 2020

5 years ago
79
Dr. H. Chaturvedi on Stem Education in India at STEM – CSR Roundtable
Corporate Social Responsibility

Govt to amend CSR rules under companies law, invites public comments

5 years ago
57
Dr. H. Chaturvedi on Stem Education in India at STEM – CSR Roundtable
Corporate Social Responsibility

MCA sanctions Prosecution in 366 cases given in violation of CSR Provisions

5 years ago
87
More

Schindler India launches an additional employee assistance program

5 years ago
32
More

NMDC Committed to fight COVID 19 for a safe and healthy India

5 years ago
12
Load More
India CSR Awards India CSR Awards India CSR Awards
ADVERTISEMENT

LATEST NEWS

ग्रामीण महिलाओं को सशक्त बनाने में मील का पत्थर साबित हो रही सखी उत्पादन समिति

Motilal Oswal Foundation Launches ₹100 Cr Rural Youth Empowerment in Rajasthan

Alyssa Carson: Aspiring to be on the First Human Mission to Mars – the Red Planet

Alyssa Carson: 10 Interesting Facts Every Girl Must Know

Alyssa Carson: The Blueberry Dreaming of Mars

Top Hacks to Save on Your Comprehensive Car Insurance Premium

HZL HZL HZL
ADVERTISEMENT

TOP NEWS

Syngene International Transfers Rs 26 Lakhs to Unspent CSR Account for FY25

India’s ESG Vision Unfolds

CIMP Hosts World Management Conference 2025 on the Theme of Business Resilience

India’s Carbon Market: Driving Green Growth

AT Capital Foundation Commits 1.5 Million to Clean Thane Creek

When to See a Spine Surgeon: Early Signs that require Attention

Load More

Advertisement

Image Slider
content writing services Guest Post Top 5 Reasons to have Sponsored Posts at India CSR – India’s Largest CSR Media stem learning R2V2 Technologies Private Limited

Interviews

Himanshu Nivsarkar, Senior Executive Vice President and Head of CSR & ESG at Kotak Mahindra Bank
Interviews

Driving Sustainable Impact: An Interview with Himanshu Nivsarkar, Kotak Mahindra Bank

by India CSR
May 22, 2025
144

By Rusen Kumar NEW DELHI (India CSR): Himanshu Nivsarkar, Senior Executive Vice President and Head of CSR & ESG at Kotak...

Read moreDetails
Balamurugan Thevar, CSR Head at Shriram Finance

Empowering Women Drivers: An Interview with Balamurugan Thevar, CSR Head at Shriram Finance

May 20, 2025
218
N E Sridhar, the Chief Sustainability Officer at Titan Company Ltd.

Empowering Rural Craft Entrepreneurs: An Interview with N E Sridhar, Titan Company

May 15, 2025
103
Geetaj Channana, the Head of Corporate Strategy at Vivo India

Empowering Young Innovators Across India: An Interview with Geetaj Channana, the Head of Corporate Strategy at Vivo India

April 25, 2025
56
Load More
Facebook Twitter Youtube LinkedIn Instagram
India CSR Logo

India CSR is the largest tech-led platform for information on CSR and sustainability in India offering diverse content across multisectoral issues. It covers Sustainable Development, Corporate Social Responsibility (CSR), Sustainability, and related issues in India. Founded in 2009, the organisation aspires to become a globally admired media that offers valuable information to its readers through responsible reporting. To enjoy the premium services, we invite you to partner with us.

Follow us on social media:


Dear Valued Reader

India CSR is a free media platform that provides up-to-date information on CSR, Sustainability, ESG, and SDGs. They need reader support to continue delivering honest news. Donations of any amount are appreciated.

Help save India CSR.

Donate Now

donate at indiacsr

  • About India CSR
  • Team
  • India CSR Awards 2025
  • Partnership
  • Guest Posts
  • Services
  • Content Writing Services
  • Business Information
  • Contact
  • Privacy Policy
  • Terms of Use
  • Donate

Copyright © 2025 - India CSR | All Rights Reserved

Welcome Back!

Login to your account below

Forgotten Password?

Retrieve your password

Please enter your username or email address to reset your password.

Log In
No Result
View All Result
  • Home
  • Corporate Social Responsibility
    • Art & Culture
    • CSR Leaders
    • Child Rights
    • Culture
    • Education
    • Gender Equality
    • Around the World
    • Skill Development
    • Safety
    • Covid-19
    • Safe Food For All
  • Sustainability
    • Sustainability Dialogues
    • Sustainability Knowledge Series
    • Plastics
    • Sustainable Development Goals
    • ESG
    • Circular Economy
    • BRSR
  • Corporate Governance
    • Diversity & Inclusion
  • Interviews
  • SDGs
    • No Poverty
    • Zero Hunger
    • Good Health & Well-Being
    • Quality Education
    • Gender Equality
    • Clean Water & Sanitation – SDG 6
    • Affordable & Clean Energy
    • Decent Work & Economic Growth
    • Industry, Innovation & Infrastructure
    • Reduced Inequalities
    • Sustainable Cities & Communities
    • Responsible Consumption & Production
    • Climate Action
    • Life Below Water
    • Life on Land
    • Peace, Justice & Strong Institutions
    • Partnerships for the Goals
  • Articles
  • Events
  • हिंदी
  • More
    • Business
    • Finance
    • Environment
    • Economy
    • Health
    • Around the World
    • Social Sector Leaders
    • Social Entrepreneurship
    • Trending News
      • Important Days
      • Great People
      • Product Review
      • International
      • Sports
      • Entertainment
    • Case Studies
    • Philanthropy
    • Biography
    • Technology
    • Lifestyle
    • Sports
    • Gaming
    • Knowledge
    • Home Improvement
    • Words Power
    • Chief Ministers

Copyright © 2025 - India CSR | All Rights Reserved

This website uses cookies. By continuing to use this website you are giving consent to cookies being used. Visit our Privacy and Cookie Policy.