New Delhi – Maruti Suzuki India Ltd trained over 3.9 lakh people under learner, refresher and evaluation courses to improve driving skills through seven Institutes of Driving Training and Research (IDTRs) in association with state governments.
The IDTRs use scientifically designed test tracks, driving simulators and a well-defined course curriculum to train new and existing drivers.
The company spent Rs 9.6 crore cumulatively on road safety awareness and decongestion initiatives through implementing agencies under Corporate Social Responsibility (CSR).
The Company, in partnership with Delhi Police, has also implemented an advanced Traffic Safety Management System (TSMS) on an important urban arterial road in Delhi to capture traffic light and speed violations through cameras. The Company has also partnered with the Transport Department of Delhi to set up 12 automated driving test centres to reform the drivers.
The company maintains harmonious relations with neighbouring communities and provides support for economic and social development.
Applicants for driving licences are now tested on automated test tracks in Delhi. This has not only increased transparency, but the quality of drivers will see an improvement.
The CSR committee of the company comprises of R. C. Bhargava as chairman and Non-Executive Chairman, K. Ayukawa as Managing Director & Chief Executive Officer (CEO) and R. P. Singh as Independent Director Member.
The CSR policy of the company aims at creating a meaningful and lasting impact in the lives of beneficiaries. To achieve the desired impact, the Company focuses its resources on a limited number of projects in specific areas rather than spread them thin over several projects.
The CSR activities are primarily undertaken in the areas of community development, road safety and skill development. All projects are implemented directly by the Company in a project mode, with regular and systematic assessments and reviews built in to monitor plan progress.
The programmes have been carefully devised and are consistent with the priority areas outlined by the Government.
Besides utilising the full budget for CSR, greater attention is paid to ensure the outcomes on the ground that it does not have any shortfalls.
Additionally, the Company addresses broader social issues relevant to the automobile industry in India, namely road safety and skill development.