• India CSR Awards 2025
  • Guest Posts
Thursday, July 3, 2025
  • Login
India CSR
  • Home
  • Corporate Social Responsibility
    • Art & Culture
    • CSR Leaders
    • Child Rights
    • Culture
    • Education
    • Gender Equality
    • Around the World
    • Skill Development
    • Safety
    • Covid-19
    • Safe Food For All
  • Sustainability
    • Sustainability Dialogues
    • Sustainability Knowledge Series
    • Plastics
    • Sustainable Development Goals
    • ESG
    • Circular Economy
    • BRSR
  • Corporate Governance
    • Diversity & Inclusion
  • Interviews
  • SDGs
    • No Poverty
    • Zero Hunger
    • Good Health & Well-Being
    • Quality Education
    • Gender Equality
    • Clean Water & Sanitation – SDG 6
    • Affordable & Clean Energy
    • Decent Work & Economic Growth
    • Industry, Innovation & Infrastructure
    • Reduced Inequalities
    • Sustainable Cities & Communities
    • Responsible Consumption & Production
    • Climate Action
    • Life Below Water
    • Life on Land
    • Peace, Justice & Strong Institutions
    • Partnerships for the Goals
  • Articles
  • Events
  • हिंदी
  • More
    • Business
    • Finance
    • Environment
    • Economy
    • Health
    • Around the World
    • Social Sector Leaders
    • Social Entrepreneurship
    • Trending News
      • Important Days
        • Festivals
      • Great People
      • Product Review
      • International
      • Sports
      • Entertainment
    • Case Studies
    • Philanthropy
    • Biography
    • Technology
    • Lifestyle
    • Sports
    • Gaming
    • Knowledge
    • Home Improvement
    • Words Power
    • Chief Ministers
No Result
View All Result
  • Home
  • Corporate Social Responsibility
    • Art & Culture
    • CSR Leaders
    • Child Rights
    • Culture
    • Education
    • Gender Equality
    • Around the World
    • Skill Development
    • Safety
    • Covid-19
    • Safe Food For All
  • Sustainability
    • Sustainability Dialogues
    • Sustainability Knowledge Series
    • Plastics
    • Sustainable Development Goals
    • ESG
    • Circular Economy
    • BRSR
  • Corporate Governance
    • Diversity & Inclusion
  • Interviews
  • SDGs
    • No Poverty
    • Zero Hunger
    • Good Health & Well-Being
    • Quality Education
    • Gender Equality
    • Clean Water & Sanitation – SDG 6
    • Affordable & Clean Energy
    • Decent Work & Economic Growth
    • Industry, Innovation & Infrastructure
    • Reduced Inequalities
    • Sustainable Cities & Communities
    • Responsible Consumption & Production
    • Climate Action
    • Life Below Water
    • Life on Land
    • Peace, Justice & Strong Institutions
    • Partnerships for the Goals
  • Articles
  • Events
  • हिंदी
  • More
    • Business
    • Finance
    • Environment
    • Economy
    • Health
    • Around the World
    • Social Sector Leaders
    • Social Entrepreneurship
    • Trending News
      • Important Days
        • Festivals
      • Great People
      • Product Review
      • International
      • Sports
      • Entertainment
    • Case Studies
    • Philanthropy
    • Biography
    • Technology
    • Lifestyle
    • Sports
    • Gaming
    • Knowledge
    • Home Improvement
    • Words Power
    • Chief Ministers
No Result
View All Result
India CSR
No Result
View All Result
Home More

CSR – The Journey of Innovation

India CSR by India CSR
in More
Reading Time: 3 mins read
5
VIEWS
Share Share Share Share

Rusen KumarBy Rusen Kumar

CSR in modern times has to evolve as a journey of constant innovation. The CSR professionals have to think in a different way which we sometimes call it as out of the box thinking. Innovation in the area of CSR has become need of the hour because the government and regulatory bodies are now focusing more and more on the social impact assessment of the program. It does not really matter how much money has been spent in the CSR activity but what really matters is what has been the overall social impact of the CSR program on the local communities.

It is very important to understand that innovation in the area of CSR will have manifold impact. It shall improve the overall productivity of the people, processes and technologies apart from maximising the overall impact on the local community. The people at various levels of the organisation have to understand that innovation has to come in various forms at different levels and can be contributed by people at various levels of the organisational hierarchy.

IndiaCSR Awards Logo (2)The innovation in CSR projects has become more and more important in modern times as the CSR projects have to become meaningful, engaging, having relevance and should be aimed at achieving high social impact.

We may evolve a model to calculate the overall social impact on the lines of ROI in the corporate world. ROI calculates the overall return on investment. On the same lines we may be in a position to calculate the cost of overall social impact of a CSR Project. This will increase the awareness level among the CSR professionals thinking for conceptualising a meaningful, engaging, relevant CSR program customised to local needs rather than mindlessly copying the CSR programs of other organisations.

The era of change across the globe makes it imperative for all CSR professionals to be consistently thinking, evolving and innovating CSR projects which are socially relevant, cost effective, socially engaging, cost effective apart from ensuring the overall social impact to ensure that the CSR project proves to be rational in terms of justifying the overall cost for the overall social impact which the project has generated or is likely to generate.

The simple rule of thumb shall be to evaluate the CSR project from various angles and dimensions apart from being focussed at making the project innovative, socially engaging and maximising the overall impact on the local communities. The spirit of innovation will help in minimising the cost, maximising the productivity and overall social impact on the communities.

I wish all CSR professionals a grand success in their endeavours.

[Rusen Kumar is Editor & MD of IndiaCSR Group. He can be reached at editor@indiacsrnetwork.com]

indiacsr logo(IndiaCSR is renowned and is No.1 news portal in the domain of CSR, which is live since 2009.(www.indiacsr.in) is for you and your organization. Kindly support it. We welcome reactions to stories, comments on issues that interest you, feedback & comments from your side to make it more purposeful and resourceful, we will carry it in our portal. Please send us your valuable feedback, suggestions and news, press releases, articles and contributions at editor@indiacsrnetwork.com. You can also find updates at Facebook Page IndiaCSR News Network )

IndiaCSR Whatsapp Channel

India CSR offers strategic corporate outreach opportunities to amplify your brand’s CSR, Sustainability, and ESG success stories.

📩 Contact us at: biz@indiacsr.in

Let’s collaborate to amplify your brand’s impact in the CSR and ESG ecosystem.

India CSR

India CSR

India CSR is the largest media on CSR and sustainability offering diverse content across multisectoral issues on business responsibility. It covers Sustainable Development, Corporate Social Responsibility (CSR), Sustainability, and related issues in India. Founded in 2009, the organisation aspires to become a globally admired media that offers valuable information to its readers through responsible reporting.

Related Posts

India’s Veteran journalist Vinod Dua passes away
More

India’s Veteran journalist Vinod Dua passes away

4 years ago
373
India CSR
More

Republic or Democratic?

4 years ago
280
Dr. H. Chaturvedi on Stem Education in India at STEM – CSR Roundtable
Corporate Social Responsibility

How can we conserve water amidst the Coronavirus crisis?

5 years ago
42
Dr. H. Chaturvedi on Stem Education in India at STEM – CSR Roundtable
Corporate Social Responsibility

Toyota Kirloskar Motor temporarily halts production at its Plant in Bidadi, Karnataka

5 years ago
57
Dr. H. Chaturvedi on Stem Education in India at STEM – CSR Roundtable
Corporate Social Responsibility

Govt. seeks public comments on Corporate Social Responsibility Policy (CSR) Amendment Rules, 2020

5 years ago
79
Dr. H. Chaturvedi on Stem Education in India at STEM – CSR Roundtable
Corporate Social Responsibility

Govt to amend CSR rules under companies law, invites public comments

5 years ago
57
Dr. H. Chaturvedi on Stem Education in India at STEM – CSR Roundtable
Corporate Social Responsibility

MCA sanctions Prosecution in 366 cases given in violation of CSR Provisions

5 years ago
87
More

Schindler India launches an additional employee assistance program

5 years ago
32
More

NMDC Committed to fight COVID 19 for a safe and healthy India

5 years ago
12
Load More
India CSR Awards India CSR Awards India CSR Awards
ADVERTISEMENT

LATEST NEWS

Modern Luxury Sofa Sets: Redefining Comfort Through Design Intelligence

Key Challenges Faced in Securing Business Loans in India and How to Tackle Them

Bambrew Raises Rs 90 Cr to Drive Global Growth in Sustainable Materials

When to See a Spine Surgeon: Early Signs that require Attention

ध्यानगुरु रघुनाथ येमूल गुरुजी की दृष्टि से आषाढ़ की यात्राएँ : भक्ति, ऊर्जा और पर्यावरण का वैज्ञानिक और आध्यात्मिक समन्वय

CSR: Jindal Foundation Rolls Out ‘Hospital on Wheels’ to Boost Rural Healthcare in Jharkhand

HZL HZL HZL
ADVERTISEMENT

TOP NEWS

Godrej Capital Advances LGBTQIA+ Inclusion with ‘Qnity’

Modern Luxury Sofa Sets: Redefining Comfort Through Design Intelligence

Muthoot Microfin Transfers Rs 2.58 Crore to Unspent CSR Account for FY25

Nilkamal Transfers Rs 2.21 Crore Unspent CSR Funds for FY 2025

CSR: Godrej Enterprises Supports Skill Growth Through ITI Collaboration in Maharashtra

Amazon Secures $180 Million in Penalties as Criminal Action Hits Global Fraud Network

Load More

Advertisement

Image Slider
content writing services Guest Post Top 5 Reasons to have Sponsored Posts at India CSR – India’s Largest CSR Media stem learning R2V2 Technologies Private Limited

Interviews

Himanshu Nivsarkar, Senior Executive Vice President and Head of CSR & ESG at Kotak Mahindra Bank
Interviews

Driving Sustainable Impact: An Interview with Himanshu Nivsarkar, Kotak Mahindra Bank

by India CSR
May 22, 2025
140

By Rusen Kumar NEW DELHI (India CSR): Himanshu Nivsarkar, Senior Executive Vice President and Head of CSR & ESG at Kotak...

Read moreDetails
Balamurugan Thevar, CSR Head at Shriram Finance

Empowering Women Drivers: An Interview with Balamurugan Thevar, CSR Head at Shriram Finance

May 20, 2025
214
N E Sridhar, the Chief Sustainability Officer at Titan Company Ltd.

Empowering Rural Craft Entrepreneurs: An Interview with N E Sridhar, Titan Company

May 15, 2025
101
Geetaj Channana, the Head of Corporate Strategy at Vivo India

Empowering Young Innovators Across India: An Interview with Geetaj Channana, the Head of Corporate Strategy at Vivo India

April 25, 2025
54
Load More
Facebook Twitter Youtube LinkedIn Instagram
India CSR Logo

India CSR is the largest tech-led platform for information on CSR and sustainability in India offering diverse content across multisectoral issues. It covers Sustainable Development, Corporate Social Responsibility (CSR), Sustainability, and related issues in India. Founded in 2009, the organisation aspires to become a globally admired media that offers valuable information to its readers through responsible reporting. To enjoy the premium services, we invite you to partner with us.

Follow us on social media:


Dear Valued Reader

India CSR is a free media platform that provides up-to-date information on CSR, Sustainability, ESG, and SDGs. They need reader support to continue delivering honest news. Donations of any amount are appreciated.

Help save India CSR.

Donate Now

donate at indiacsr

  • About India CSR
  • Team
  • India CSR Awards 2025
  • Partnership
  • Guest Posts
  • Services
  • Content Writing Services
  • Business Information
  • Contact
  • Privacy Policy
  • Terms of Use
  • Donate

Copyright © 2025 - India CSR | All Rights Reserved

Welcome Back!

Login to your account below

Forgotten Password?

Retrieve your password

Please enter your username or email address to reset your password.

Log In
No Result
View All Result
  • Home
  • Corporate Social Responsibility
    • Art & Culture
    • CSR Leaders
    • Child Rights
    • Culture
    • Education
    • Gender Equality
    • Around the World
    • Skill Development
    • Safety
    • Covid-19
    • Safe Food For All
  • Sustainability
    • Sustainability Dialogues
    • Sustainability Knowledge Series
    • Plastics
    • Sustainable Development Goals
    • ESG
    • Circular Economy
    • BRSR
  • Corporate Governance
    • Diversity & Inclusion
  • Interviews
  • SDGs
    • No Poverty
    • Zero Hunger
    • Good Health & Well-Being
    • Quality Education
    • Gender Equality
    • Clean Water & Sanitation – SDG 6
    • Affordable & Clean Energy
    • Decent Work & Economic Growth
    • Industry, Innovation & Infrastructure
    • Reduced Inequalities
    • Sustainable Cities & Communities
    • Responsible Consumption & Production
    • Climate Action
    • Life Below Water
    • Life on Land
    • Peace, Justice & Strong Institutions
    • Partnerships for the Goals
  • Articles
  • Events
  • हिंदी
  • More
    • Business
    • Finance
    • Environment
    • Economy
    • Health
    • Around the World
    • Social Sector Leaders
    • Social Entrepreneurship
    • Trending News
      • Important Days
      • Great People
      • Product Review
      • International
      • Sports
      • Entertainment
    • Case Studies
    • Philanthropy
    • Biography
    • Technology
    • Lifestyle
    • Sports
    • Gaming
    • Knowledge
    • Home Improvement
    • Words Power
    • Chief Ministers

Copyright © 2025 - India CSR | All Rights Reserved

This website uses cookies. By continuing to use this website you are giving consent to cookies being used. Visit our Privacy and Cookie Policy.