CSR : EY Foundation collaborates with IPS Foundation to improve air quality

First phase to cover 300 villages in 5 districts with potential reduction of CO2 emissions by 3 lakh tonnes over two years


NEW DELHI: EY Foundation India, the not-for-profit arm of Indian member firms of EY Global, committed its support to the India ParyavaranSahayak (IPS) Foundation to implement a cost efficient and scalable solution to address the air quality issue in Northern region of the country.

The grants will be used to spread awareness and drive usage of in-field straw management practices among farmers to reduce air pollution caused due to crop residue burning.

The first phase of the project will cover over 300 villages in five districts of Punjab, which have been observed to have high prevalence of crop burning.

Stubble burning is a common practice amongst farmers across north India, especially in the absence of economically viable and convenient solutions.

According to the National Academy of Agricultural Sciences, nearly 23 million tonnes of rice residue are burnt every year, releasing 34 million tonnes of CO2 emissions, causing large parts of north India to be covered in thick layers of smog. Exposure to this smog can lead to severe health and environmental hazards, experienced in several parts of North India every winter.

Sridhar Iyer, National Director, EY Foundation India explained, “At EY, protecting the environment is an important pillar of our commitment to Corporate Responsibility. Pollution caused due to crop residue burning has been a cause for concern for several years and needs an attention. This collaboration will help us make a significant contribution towards addressing this challenge by increasing awareness among farmers and allaying their concerns.”

In February 2018, the Punjab government made it mandatory to use the Straw Management System (SMS), while using the combine harvester machines. Using the grants, IPS Foundation will raise awareness among farmers about the benefits of using in-field SMS combined with Happy Seeders, which will enable farmers to sow the next crop without clearing the standing stubble.

The awareness programme will include roadshows, community meetings, product demonstrations, farm visits and technical trainings for farmers.

Ritesh Bhatia, CEO, India ParyavaranSahayak Foundation said, “For any solution to be sustainable and widely accepted, it is important that it is cost efficient and convenient for the farmers to adopt. While several challenges exist, which have hindered wide-scale adoption of alternate technology to avoid burning, with consistent efforts and support from all stakeholders, this issue can be addressed.”

The cost of using a Straw Management System and Happy Seeder is comparable to the overall costs incurred by farmers in preparing the land after burning the crop residue. The system is estimated to not only help in increasing average yield of wheat by 2-4% over a period of time (as compared to conventional methods) but also lead to savings in water while improving soil health. Over the next two years, IPS Foundation expects reduction of CO2 emissions by ~3 lakh tonnes and water savings of 48 million litres.

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