NEW DELHI (India CSR): In a world increasingly focused on environmental conservation, Bisleri International Pvt Ltd has taken a bold step forward by showcasing its sustainable innovations at the New Delhi World Book Fair 2025 (NDWBF). Held at the iconic Bharat Mandapam, Pragati Maidan, from February 1 to February 9, the event has become a global hub for knowledge, creativity, and sustainability. Bisleri’s participation underscores its unwavering commitment to promoting eco-friendly practices and inspiring individuals to embrace a greener lifestyle.
The fair, organized by the National Book Trust under the Ministry of Education, Government of India, was inaugurated by the Hon’ble President of India, Smt. Droupadi Murmu. With over 2,000 stalls, 600 events, and an expected footfall of 1.8 million visitors from more than 40 countries, the NDWBF provides a perfect platform for Bisleri to connect with a diverse audience and advocate for sustainable living.
A Green Showcase: Bisleri’s Eco-Friendly Exhibits
Bisleri’s presence at the fair is nothing short of inspiring. The company has set up two unique stalls, each designed to educate, engage, and empower visitors. The first stall is a testament to Bisleri’s sustainability initiatives, featuring a large bookshelf made entirely from eco-friendly materials. At the heart of this display is the BISLERI CEE book, “Towards Responsible Use of Plastics”, a comprehensive guide that delves into effective plastic management strategies.
Visitors can also explore models that demonstrate how used plastics can be transformed into valuable products, showcasing the potential of a circular economy. Adding a touch of creativity, benches crafted from recycled plastic are adorned with stunning artwork by the Mouth and Foot Painting Artists (MFPA), blending sustainability with artistry.
Hydration with a Purpose
The second stall serves a dual purpose – it’s not just a display but also a point of sale. Here, visitors can explore Bisleri’s diverse product range, including its iconic mineral water and refreshing carbonated beverages like Limonata, Pop, and Spyci Jeera. These offerings ensure that attendees stay hydrated and energized as they navigate the bustling fair.
To further enhance visitor comfort, Bisleri has placed 20 eco-friendly benches across the fairgrounds. These benches, made from recycled materials, are a subtle yet powerful reminder of the importance of sustainable practices in everyday life.
A Vision for a Sustainable Future
Speaking about Bisleri’s participation, Mr. Angelo George, CEO of Bisleri International Pvt Ltd, shared, “Our involvement in the New Delhi World Book Fair 2025 reflects our dedication to integrating sustainability into every aspect of life. Through our exhibits, we aim to inspire visitors to make responsible choices and understand how small, individual actions can collectively lead to significant environmental impact.”
Bisleri’s initiatives at the fair align with its broader mission to champion the circular economy and reduce plastic waste. By transforming used plastics into functional and artistic products, the company is setting an example for businesses and individuals alike.
A Call to Action
Bisleri’s presence at the New Delhi World Book Fair 2025 is more than just an exhibition – it’s a call to action. Through its innovative displays and eco-friendly practices, the company is encouraging visitors to rethink their consumption habits and embrace sustainability. As the fair continues to draw crowds from across the globe, Bisleri’s message resonates louder than ever: a greener future is possible, and it starts with each one of us.
By combining education, innovation, and engagement, Bisleri International is not only leading the way in sustainability but also inspiring millions to join the movement for a healthier planet.
(India CSR)
