Infosys BPO’s CSR Initiative ‘Project Genesis’ Trains Over 1 Lakh Youth on Employability

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Rusen Kumar

BANGALORE: Business Process Outsourcing subsidiary of Infosys Limited – Infosys BPO Ltd said that Project Genesis, its flagship Corporate Social Responsibility (CSR) initiative, has successfully trained more than 1,00,000 students across India to enhance their level of employability in the ITeS industry. Infosys BPO Ltd. was set up in April 2002., company informed in the statement.

Project Genesis is a unique industry-academia partnership initiative that was launched in Karnataka by Infosys BPO in 2005, with the objective of increasing employability of students across tier-I and tier-II towns in the country. A detailed curriculum was also tailored keeping in mind the limited industry exposure that these students have. The program is conducted in four well-planned phases, so that the impact on students is the highest. The initiative equips them with the required proficiency to enter and perform well in this dynamic industry.

Speaking on the occasion, Raghavendra K., Vice President and Head – Human Resources Development, Infosys BPO said, “We are proud to see such inspiring results from Project Genesis, which had made a strong impact right since inception. We have reached out to over 1,00,000 students from tier-II and tier-III towns in India, and continue to strive towards reaching out to more. The program assists academicians to handle queries and apprehensions of students about a career in the BPO industry. The program focuses on employability and also on the students’ ability to transition from campus to corporate. It aims towards creating a level playing field with respect to industry knowledge and exposure so that students have an equal chance while scouting for openings in the industry. Today, we believe that we have been rather successful in contributing towards the same.”

Project Genesis follows the ‘Train the Trainer’ model, where academicians from identified colleges are trained over a period of 10 days on the Global Skills Enhancement curriculum on the Infosys campus. The entire training program is sponsored by Infosys BPO with no expense being incurred by the participating academicians.

It is to be noted that Infosys BPO been awarded the Corporate Social Responsibility (CSR) award at the 8th National Outsourcing Association (NOA) Awards, 2011 last year in November in London for ‘Project Genesis’, a community project entirely sponsored by Infosys BPO. The awards recognize the efforts of companies and individuals who have demonstrated excellence in the outsourcing industry.

The curriculum of Project Genesis includes two modules: ‘Language Enhancement’ and ‘Analytical Skills’. The Language Enhancement module aims at improving the written and spoken communication capabilities of students from these towns.

Infosys BPO: Infosys BPO Ltd., the Business Process Outsourcing subsidiary of Infosys Limited, was set up in April 2002. Infosys BPO focuses on integrated end-to-end outsourcing and delivers transformational benefits to its clients through reduced costs, ongoing productivity improvements, and process reengineering. Infosys BPO operates in India, the Czech Republic, Poland, Mexico, Brazil, USA, China, the Philippines and Australia, and as on September 30, 2012, employed 24,056 people. It closed FY 2011-12 with revenues of $494.5 million.

Infosys Ltd.: Infosys partners with global enterprises to drive their innovation-led growth. That’s why Forbes ranked Infosys 19 among the top 100 most innovative companies. As a leading provider of next-generation consulting, technology and outsourcing solutions, Infosys helps clients in more than 30 countries realize their goals.

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