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Maruti Suzuki e-Parivartan to brings joy to rural community

India CSR by India CSR
November 15, 2013
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INDIACSR News Network

HYDERABAD: Employees of India’s leading car maker Maruti Suzuki India Limited under the flagship volunteering programme e-parivartan brought joy to 5 villages during festival time this month. Young volunteers from the company teamed up with village elders at Mullahedha  at a special event held recently to launch ‘e-parivartan’ in this rural  community.

Through its extensive CSR programme, the company is addressing issues of health and education and infrastructure and the e-parivartan initiative attempts to take it to the next level.

CSR of MarutiWith this initiative, Maruti Suzuki is strengthening is local engagement initiatives and also taking forward its school upgradation programme. Under the school upgradation initiative Maruti Suzuki has spruced up 5 schools, where the schools results and enrollment have gone up through these initiatives.

Going forward the company has plans to develop atleast two more schools around Gurgaon. The schools developed are Sarhaul Government Senior Secondary School and Mullaheda Govt. High School.

Mr. Rajesh Uppal, Executive Director, Maruti Suzuki India Limited said, “We are happy to take forward our local engagement initiatives in Gurgaon localities. With e-parivartan Maruti Suzuki plans to bring about a social movement in the region by involving our young employees who are eager to bring about a positive change in the society”.

During the half day programme, Maruti Suzuki with the support and participation of the Counselor Mr. Ravinder Yadav held  a test camp to check blood sugar levels for the village elders and community members, at the school. The elders thereafter joined Maruti Suzuki employees to paint teaching-learning material for classes 7-9 on the school walls. This effort is one of several initiative planned to take the school infrastructure work to the next level.

In the recent months, Maruti Suzuki has undertaken several activities that have improved the school infrastructure at Mullaheda such as;   Construction of Toilet blocks for girls and boys and staff, Repair of school building, Boundary wall fencing, Installation of 2 gates in the school, Painting of teaching materials on  the school walls, Horticulture for greening of campus, The teaching aids on the walls have been developed with the will follow recommendations identified by the teachers.

The event gave the village elders, who have graduated from the school many years ago, an opportunity to connect with their school. They also promised to continue to contribute for the current and future generations.  .

MSIL’s e-Parivartan (E stands for employees) is supported by 800 change agents who have contributed a total of 14500 volunteering hours over the last four years. This, after working six full days a week, without expecting any benefit in terms of career or money, is indeed a significant effort to make a difference in society. Going forward, the Company targets to strengthen and broaden such programmes aggressively by expanding it to other stakeholders like its business partners etc. Through these volunteering efforts, the company aspires to contribute regular, incremental change leading eventually to a big transformation in the society.


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India CSR is the largest media on CSR and sustainability offering diverse content across multisectoral issues on business responsibility. It covers Sustainable Development, Corporate Social Responsibility (CSR), Sustainability, and related issues in India. Founded in 2009, the organisation aspires to become a globally admired media that offers valuable information to its readers through responsible reporting.

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