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LINE Supports UNICEF with the launch of Special Edition stickers

by India CSR Network
7 years ago
in More

IndiaCSR News Network

NEW DELHI: LINE, the world’s leading life platform, releases a new set of stickers “LINE X UNICEF: Special Edition” as part of its global partnership with The United Nations Children’s Fund (UNICEF).

The LINE X UNICEF: Special Edition stickers consist of 16 unique stickers featuring LINE Friends characters and it is part of the partnership’s efforts to raise awareness and support to help the world’s most vulnerable children. The funds from this activity will contribute to UNICEF’s global programs to provide healthcare, immunization, clean water, nutrition, protection, education and emergency relief where it is most needed.

line and unicefAnnounced back in February 2015, LINE and UNICEF agreed on a strategic partnership to help fundraise by developing and selling digital LINE stickers and character licensing. LINE also enables people to donate with its “Free Coins”. These are virtual coins which users can earn by watching a specific video or downloading an app.

“Free Coins is a fun and easy way to donate via mobile,” said a spokesperson from LINE. “By using Free Coins, we hope to establish a donating culture where users can enjoy the process of participating.”

The sticker set is available in Hong Kong, Korea, Japan, United States, France, Germany, Thailand, Indonesia, Malaysia, Spain and India until August 5, 2015 through in-app Sticker Shop upon adding UNICEF Official Account.

LINE Corporation is based in Japan and operates the LINE messenger app, a global service used in more than 230 countries. It offers free one-to-one and group messaging. Free domestic and international voice and video calls are also available. Apart from its messenger app that is used to send popular virtual stickers -colorful emoticons- the company offers a wide range of non-messaging services ranging from games to photo sharing apps.

UNICEF promotes the rights and well-being of every child, in everything we do. Together with our partners, we work in 190 countries and territories to translate that commitment into practical action, focusing special effort on reaching the most vulnerable and excluded children, to the benefit of all children, everywhere.

LINE X UNICEF: Special Edition stickers details

Name: LINE X UNICEF: Special Edition

Download Period: July 7 to August 5, 2015

Expiration Period: 90 days after purchase

Sale Region (16 stickers): Korea, Indonesia, Malaysia, Hong Kong, India, United States, France, Spain, Germany

Sale Region (8 stickers): Japan, Thailand

Useful Links

LINE Homepage

PC: http://line.naver.jp/en

Mobile: http://line.naver.jp/app/en

For LINE Partner: http://line.naver.jp/partner/pc/index/en

LINE Facebook Page: https://www.facebook.com/line.india

LINE Blog: http://en.lineblog.naver.jp/

LINE Official YouTube: www.youtube.com/lineappglobal

(IndiaCSR is renowned and No.1 news portal in the domain of CSR, which is live since 2009. www.indiacsr.in is for you and your organization. IndiaCSR believes in uninterrupted generation and flow of information. We also believe in values and extending value based descriptions. IndiaCSR is mirroring what is happening around in the contemporary environment. We request you to support the initiative and promote it within your network. We welcome reactions to the stories, comments on issues that interest you, feedback & comments from your side to make it more purposeful and resourceful. Please send us your organization’s news, press releases, articles and contributions to editor@indiacsrnetwork.com. You can find updates at Facebook IndiaCSR News)

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India CSR is the largest tech-led platform for information on CSR and sustainability in India offering diverse content across multisectoral issues. It covers Sustainable Development, Corporate Social Responsibility (CSR), Sustainability, and related issues in India. Founded in 2009, the organisation aspires to become a globally admired media that offers valuable information to its readers through responsible reporting. To enjoy the premium content, we invite you to subscribe it.

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