Indiacsr News Network
5000 Popcorns. 5000 smiles.
New Delhi & Mumbai: After the joyful success last year, ‘5000 Popcorns’ returned to kick start the festive cheer in New Delhi, Mumbai, Kolkata, Pune and Bengaluru, which witnessed packed cinema auditoriums with 5000 children sitting transfixed to watch the heart warming ‘Hawaa Hawaai’, an Amole Gupte film.
In its third year – ‘5000 Popcorns’ – is an initiative of Deutsche Bank in India in partnership with PVR Nest, a registered foundation of India’s leading multiplex chain PVR Limited. It brought together 5000 children from not for profit and community schools in one of the largest simultaneous movie screenings across cities. The children enjoyed the film that takes you through the wonder years of childhood while skilfully weaving in messages on the strength of friendship and the power of dreaming. It’s an inspiring story of overcoming all odds and realizing one’s dreams.
Speaking on the occasion, Ms Sandhya Vasudevan, Chief Operating Officer for Deutsche Bank in India, said, “After the stirring and warm response in the last two years, we at Deutsche Bank are pleased to once again bring in the Christmas and New Year’s cheer to children through the magic of cinema, even while sharing a beautiful and inspiring social message. We are delighted with the enthusiastic response we have received from the children and NGOs.”
Ms. Deepa Menon, Senior Vice President- Corporate Social Responsibility at PVR Limited said “We are extremely happy to partner with Deutsche Bank through ‘5000 Popcorns’ and being able to bring entertainment to such a large number of children. Such platforms enable children to explore their talents on a broader canvas. It is not just about entertainment, PVR Nest, through its creative education programs has aimed at nourishing children’s creativity and building their capacities on film making and publishing of over 1,00,000 children from 100 city schools each year.”