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Caterpillar Foundation & Global Communities Take a Message of Waste Management & Eco-Friendly Practices

India CSR by India CSR
September 30, 2013
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BANGALORE: Caterpillar Foundation, in collaboration with Global Communities and Centre for Social Action organized a week-long awareness campaign in Bangalore from 24th– 28th September, 2013. The initiative was part of the second edition of Green Apple Day of Service, which aimed at sensitizing and educating schools and colleges on eco-friendly practices including safe disposal of waste, source segregation and tree plantation.

Magazine on CSR in India
Magazine on CSR in India

The culmination of the programme was marked by Mural Painting at a Dry Waste Collection Centre in Jayanagar on 28th September by Caterpillar Volunteers and Mr. Ranjit Ambastha, Program Director, Global Communities.

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The Valedictory function in Christ University was attended by Mr. Ramesh Muthuraman, Director Caterpillar India, Hosur who was invited as Guest of Honour. Dr. Hoysala N Chanakya, Principal Research Scientist, Indian Institute of Science too graced the occasion by his presence as Chief Guest of the ceremony. He shared anecdotes with students on issues such as waste disposal, eco-conservation and sustainable development and encouraged them to take up such initiatives to keep their city clean.

The launch ceremony was inaugurated by Mr. Sidde Gowda, Chief Engineer from Bruhat Bangalore Mahanagara Palike (BBMP), which kick-started with a rally and street play by CSA eco-club students in Rajendra Nagar and L. R Nagar slums to sensitize local community on environment and hygiene practices. Volunteers from Caterpillar participated in a few of the week long activities which included tree plantation drive, orientation of students on eco-conservation and E waste, exposure visit to Christ University’s zero waste campus as well as Green Building.

Congratulating the efforts of Caterpillar Foundation, Global Communities and CSA, Dr. Hoysala Chanakya said, “Green Apple Day of Service is a noble initiative and I feel extremely privileged and proud to be part of this event that stresses on the importance of solid waste management in Bangalore”.

Overwhelmed by students’ participation and zeal, Mr. Ramesh Muthuraman, Director, Caterpillar India, Hosur said “It was truly amazing to witness such enthusiasm demonstrated by these students. We truly believe that the future of India will be shaped by the children and youth of the nation. Our aim is to empower children and the youth to fashion a tomorrow based on ideas oriented and committed to making lives better. Initiatives like these would cultivate and sustain a behavioural change in students on waste reduction and recycling he said”.

Mr. Ranjit Ambastha, Program Director, Global Communities said, “The issue of waste management touches everyone’s life every day. Through all our programmes, we strive to instill the message that waste reduction and proper recycling of unavoidable waste are necessary. Students are the best catalyst to bring in community support and our efforts continue to sensitize and empower them so that they can take a strong environment message back home and school to their parents and teachers respectively, he added”.

The Green Apple Day of Service programme in its second consecutive year in India is active in four schools and three colleges in Bangalore through eco clubs where students are taught various waste management practices and activities such as painting, quiz competition, exposure visit to paper unit and composting techniques to keep the environment message alive in their hearts and minds.

Green Apple Day of Service

Green Apple Day of Service is an initiative of the center for green school at USGBC to put children in schools where they have clean and healthy air to breath, where energy and resources are conserved and where they can be inspired to dream of a brighter and healthier future. Last year approximately 169,000 volunteers globally participated in more than 1,250 service projects in 49 countries around the world to make schools healthier and more sustainable places to learn.

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