Home >> Corporate >> Muthoot Pappachan Foundation facilitates 1000 free cleft lip and Palate surgeries for children under SMILE PLEASE mission
Muthoot Pappachan Foundation facilitates 1000 free cleft lip and Palate surgeries for children under SMILE PLEASE mission


Brings smiles back to 1,000 underprivileged children in Kerala, Tamil Nadu, Pondicherry, Andhra Pradesh, Telangana, Karnataka, West Bengal & Odisha

India CSR News Network

MUMBAI: The noble mission of changing the plight of socially challenged ‘special’ children with cleft lip disorders is gaining momentum. Muthoot Pappachan Foundation, the philanthropy division of the 130-year old corporate conglomerate Muthoot Pappachan Group, has achieved a major milestone by facilitating 1,000 free cleft lip surgeries for poor and underprivileged children under the SMILE PLEASE mission. Little Umaira, the 1 year and 2 months old girl child from Cuddalore underwent the 1,000th surgery at Pondicherry.

SMILE PLEASE, the flagship CSR programme of Muthoot Pappachan Foundation, facilitates free comprehensive surgery for lip and palate cleft patients, in partnership with Mission Smile, a medical charity expert organisation in providing cleft care. This initiative has brought the smile back to the faces of 1,000 children in the last two and half years through correctional surgeries in Kerala, Tamil Nadu Pondicherry, Andhra Pradesh, Telangana, Karnataka, West Bengal and Odisha.

Thomas John Muthoot, Chairman & Managing Director, Muthoot Pappachan Group, said, “Our dream is a Cleft Free India! It’s unfortunate that growing instances of cleft deformity have plagued many Indian children, who are suffering from social stigma and functional challenges with life-threatening impact. Muthoot Pappachan Foundation is actively involved with comprehensive cleft care surgery missions across India in terms of creating grass root level awareness, fighting misconceptions and patient development in physical, psychological, educational, social and vocational spheres.”

He added, “Muthoot Pappachan Group employees in over 3,800 retail branches of Muthoot Fincorp Ltd. and over 900 branches of Muthoot Microfin Ltd. have been sensitized to help affected sections of society. All branches have been coordinating with social pockets like Panchayats, Anganwadis, Schools, NGOs, Hospitals, Associations, Clubs, etc. to identify cleft patients and extend support to them. We are committed to the cause of changing their lives as they overcome their functional challenges through corrective surgeries, they set forth for a new life with enhanced confidence.”

Worldwide more than 1 crore people have clefts of lip and palate and in India it is as high as 1.43 for every 1,000 births. Cleft lip and cleft palate are facial and oral deformities that occur very early in pregnancy, while the foetus is developing inside the mother. The cause of clefting is multifactorial and has genetic, nutritional and other components which leads to this disorder. If not properly cared, children with clefts can have numerous health issues such as malnutrition, feeding problems, stunting, choking, infection as well as speech, hearing and nasal breathing difficulties leading to social and psychological problems. According to a study conducted during the Missions, 67% of patients who received surgeries are children below 15 years in which 30% are infants and toddlers belonging to 0-3 years. 80% of patients’ parents are labourers (mostly farmers/ mason/ driver/ other daily wage labourers etc.). In total, 89% of total patient families are below Rs. 10,000 of monthly income.

Mission Smile, a not-for-profit organization, has so far has successfully conducted 29,000+ CLP surgeries in India. Muthoot Pappachan Foundation joined hands with Mission Smile from July 2014 and started offering free cleft surgeries and allied supportive service to children with congenital cleft issues. Dedicated Missions have been undertaken at specific locations across 8 States so far and now it is being extended to other states also where the Muthoot Pappachan Group has its business operations.

Mission Smile organizes Medical missions (camps) in various locations to provide free cleft care surgeries to poor and needy patients. Medical, non-medical volunteers from India and abroad are joining hands for the cause of clefts under the auspices of this organisation. The resources and medical expertise of MISSION SMILE coupled with the efforts from Muthoot Pappachan Group in field outreach and connectivity to rural areas gave a different face to Comprehensive Cleft Care in the Country, through the project – SMILE PLEASE. The free program includes all medicines, speech therapy, food for the family, travel supports, follow up services, etc.

the author

India CSR (indiacsr.in) is a news portal in the domain of CSR, live since 2009. India CSR welcomes your stories, comments on issues that interest you, feedback, comments from your side to make it more purposeful and resourceful, will carried in. indiacsr.in is designed, updated and maintained by CSR India Corporate Social Services Pvt Ltd. (CIN: U93000CT2012PTC000120). Contents available at indiacsr.in are non-fiction. Though all efforts have been made to verify the accuracy of the content on this website, the same should not be construed as a statement of law or used for any legal purposes. In case of any ambiguity or doubts, readers are advised to verify with the indiacsr.in and/or source(s). Twiteer: https://twitter.com/INDIACSR. Find updates at https://www.facebook.com/indiacsrnetwork Statement, articles, views and contributions can be sent to editor@indiacsr.in.

Leave a Reply

Your email address will not be published. Required fields are marked *

  • Contact

    India CSR News Network

    CSR India Corporate Social Services Pvt Ltd

    CIN: U93000CT2012PTC000120

    Registered Office: House No.222, Krishna Vatika, Boirdadar, Raigarh - 496001 (Chhattisgarh) INDIA

    Mumbai: India CSR, 208, Sangeet Palaza, Marol Naka, Andheri East, Mumbai - 400059

    New Delhi: India CSR, M-65, Panther Lane, GK-1, New Delhi

    M: 91 (0) 99810 99555 (Rusen Kumar)

    E: editor@indiacsr.in (Only editorial)

    E: info@indiacsr.in (Only business proposal)

    W: www.indiacsr.in

  • About Us

    We welcome your feedback, comments, suggestions and ideas. We are also interested in finding new data sources, sponsors for our site and our partner sites, and organizations who would like to work with IndiaCSR to help change the world. The website has been founded by stalwarts from the industry and is growing steadily to become an inspiring network of business people working towards the common goal of sustainability. Mission: Our mission is to support practitioners and organizations in building responsible and sustainable business in India and in this way to contribute to sustainable development of societies at large.
  • Privacy Policy

    What is this Privacy Policy for?

    This privacy policy is for this website and served by IndiaCSR and governs the privacy of its users who choose to use it. The policy sets out the different areas where user privacy is concerned and outlines the obligations & requirements of the users, the website and website owners. Furthermore the way this website processes, stores and protects user data and information will also be detailed within this policy.

    read more..

  • Partner with us

    Whether it’s through our B2B or CSR partnership programs, partnering with India CSR can help you to increase business network, build your brand, and expand your reach worldwide. India CSR has always believed in the advancement of information technology & communication, learning, and education, playing a key role within those knowledge communities for generations.

    read more..