Course on CSR in Sustainable Rural Development held at NIRDPR, Hyderabad

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India CSR News Network

HYDERABAD: Social Responsibility has a significant role in controlling the perils of uncontrolled development, satisfying the needs of the present generation and at the same time to ensure the resources of future generations that shall not be jeopardized.

It is much less publicized but deeper aspect of the importance in India comes to light when one considers Corporate Social Responsibility (CSR) as a concept that covers a range of issues under the fabric of sustainable development.

Keeping this in view, a five day national level capacity building training program on “CSR in Sustainable Rural Development” is conducted at the National Institute of Rural Development and Panchayati Raj (NIRPPR), Hyderabad (Telangana).

Thirty-Nine senior level officers representing from the Corporates / PSUs such as NHPC limited, Coal India Limited, Jindal Stainless Steels Limited., NALCO, Wonder Cements, OCL India Limited, FINO Pay Tech, GMR Varalakshmi Foundation, Skill Pro Foundations etc., Chief Functionaries of reputed NGOs like Green Foundation (Manipur), Gram Vikas Trust (Gujarat), Community Development Foundation (CDF) (Coimbatore) and Childline Foundation (Hyderabad) and few academicians and researcher scholars from universities and corporate institutions were participated in the program.

This program was informally inaugurated by Dr.Raghuram G. Rajan, Governor, Reserve Bank of India, while presiding over a seminar on Financial Inclusion at NIRDPR, Hyderabad during 18 July 2016.

He emphasised the role of corporates / financial institutions in the social sector development through various forms of responsibilities. While delivering welcome address, Dr. W.R. Reddy IAS., Director General, NIRDPR has specified the conjoined efforts of Financial Institutions, corporate giants and people private partnership could provide a path for inclusive development and for which NIRDPR would be an ideal platform to cater this set-up.

The program director, Dr. Murugesan Ramasamy has given a detailed presentation on the picture of CSR in India – Evolution of Act, 2013, role and salient features in Rural Development and the CSR guidelines issued for CPSUs by the Department of Public Enterprises (DPE), Government of India.

Further he also explained the concept of Sustainability and CSR Reporting Procedures covering Transparency and Accountability in CSR spending and various provisions for welfare measures and punishment clauses as referred in the Act of 2013.

Dr. Nagendra Nath Sharma, Chairperson (ICPP), Birla Institute of Management Technology, Greater Noida has delivered special lecture on ‘Regulatory Framework for CSR in India’ covering its impacts on corporates and suitable tools for identifying CSR that uplift the poor in our country.

Mangesh R.Gupte, Director & Head CSR, Dr.Reddy’s Laboratories (DRL), Hyderabad handled a session on ‘Multiple Approaches and Dynamics in CSR, by specifying the role of DRL on the health sector and benefiting the downtrodden.

As part of the curriculum, participants were taken to GMR Varalakshmi Foundations, Shamshabad to witness the CSR initiatives and had interactions with R.Durga Prasad, Head CSR and his Associate Program Manager, Smt.Bharathi Kode in the foundation. Dr. K. Chandramouli IAS., (Retd) and Consultant spoke about ‘Sustained Rural Development: Role of Corporate’ by referring the active social initiatives of various PSUs and Foundations in the country.

Dr. R.R.Prasad, Consultant (Head, CESD-NIRD) has shared his experiences with the participants and listed out the ‘Challenges and Effective CSR Models for Rural Development’ Overall, the participants express their happiness over the program content, boarding facilities and accommodation at NIRDPR and field visit arrangements.

Finally, the program director has briefed about the future plan of action to organise specialised capacity building programs exclusively to benefit all executives of needy PSUs and Private Companies/ Enterprises and to conduct baseline surveys, situation analysis, need assessments and impact studies on CSR for those who approach NIRD & PR on time, and aiming to develop a hub for all the stakeholders in this institute. The program concluded on July 22, 2016 with vote of thanks to all sponsors and active participation of delegates.

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